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Consumer behaviour
Konsumentenverhalten
18
Sport
16
Brand management
15
Markenführung
14
Australia
12
Sponsorship
12
Australien
10
Sports
10
Sportmarketing
8
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3
Fußball
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Kundenintegration
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Online-Marketing
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Personality psychology
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Persönlichkeitspsychologie
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Social transmission
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Farrelly, Francis
11
Beverland, Michael B.
6
Meng, Matthew D.
3
Stavros, Constantino
3
Westberg, Kate
3
Dobele, Angela
2
Lim, Elison Ai Ching
2
Makkar, Marian
2
Ahuvia, Aaron
1
Argo, Jennifer J.
1
Assaf, A. Georges
1
Athwal, Navdeep
1
Berry, Christopher
1
Beverland, Michael
1
Camilleri, Adrian R.
1
Chung, Emily
1
Dickinson, Sonia J.
1
Dobele, Angela R.
1
Gamlin, Jessica
1
Gonzales, Gabriel E.
1
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1
Karpen, Ingo
1
Karpen, Ingo O.
1
Kock, Florian
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Leary, R. Bret
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Martin, Diane M.
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Pope, Nigel
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1
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Journal of business research : JBR
4
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of macromarketing : examining the interactions among markets, marketing, and society
1
Journal of marketing communications
1
Journal of public policy & marketing
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Marketing intelligence & planning
1
Marketing letters : a journal of research in marketing
1
Marketing theory
1
Psychology & marketing
1
Sport management review
1
Sustainable Luxury : An International Perspective
1
The journal of consumer marketing
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The journal of product & brand management
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Tourism management : research, policies, practice
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ECONIS (ZBW)
18
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1
Fan empathy as a response to athlete transgressions
Westberg, Kate
;
Stavros, Constantino
;
Farrelly, Francis
; …
- In:
Sport management review
23
(
2020
)
4
,
pp. 719-735
Persistent link: https://www.econbiz.de/10012295967
Saved in:
2
The recycled self : consumers' disposal decisions of identity-linked products
Trudel, Remi
;
Argo, Jennifer J.
;
Meng, Matthew D.
- In:
Journal of consumer research : JCR ; an …
43
(
2016
)
2
,
pp. 246-264
Persistent link: https://www.econbiz.de/10011550985
Saved in:
3
Identifying and addressing the "health halo" surrounding plant-based meat alternatives in limited-information environments
Gonzales, Gabriel E.
;
Berry, Christopher
;
Meng, Matthew D.
- In:
Journal of public policy & marketing
42
(
2023
)
3
,
pp. 242-261
Persistent link: https://www.econbiz.de/10014321928
Saved in:
4
Sexually explicit advertisements boost consumer recycling due to moral cleansing goal activation
Meng, Matthew D.
;
Gamlin, Jessica
- In:
Marketing letters : a journal of research in marketing
35
(
2024
)
2
,
pp. 205-218
Persistent link: https://www.econbiz.de/10015125207
Saved in:
5
Revealing the memorial experience through the tourist-led construction of imagined communities
Farrelly, Francis
- In:
Tourism management : research, policies, practice
75
(
2019
),
pp. 13-21
Persistent link: https://www.econbiz.de/10012063548
Saved in:
6
Building brand equity with cause-related marketing : a comparison with sponsorship and sales promotion
Westberg, Kate
;
Pope, Nigel
- In:
Journal of marketing communications
20
(
2014
)
6
,
pp. 419-437
Persistent link: https://www.econbiz.de/10010436757
Saved in:
7
The unintended normalization of gambling : family identity influences on the adoption of harmful consumption practices
Westberg, Kate
;
Beverland, Michael B.
;
Thomas, Samantha L.
- In:
Journal of macromarketing : examining the interactions …
37
(
2017
)
4
,
pp. 426-443
Persistent link: https://www.econbiz.de/10011791105
Saved in:
8
Developing a scale for the perceived social benefits of sharing
Powell, Ashleigh Ellen
;
Camilleri, Adrian R.
;
Dobele, …
- In:
The journal of consumer marketing
34
(
2017
)
6
,
pp. 496-504
Persistent link: https://www.econbiz.de/10011814481
Saved in:
9
Transmission of negative brand-relevant content on social media
Powell, Ashleigh
;
Stavros, Constantino
;
Dobele, Angela
- In:
The journal of product & brand management
31
(
2022
)
4
,
pp. 671-687
Persistent link: https://www.econbiz.de/10013393671
Saved in:
10
Authentic subcultural membership: Antecedents and consequences of authenticating acts and authoritative performances
Beverland, Michael B.
;
Farrelly, Francis
;
Quester, …
- In:
Psychology & marketing
27
(
2010
)
7
,
pp. 698-716
Persistent link: https://www.econbiz.de/10003990416
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