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~subject:"Consumer behaviour"
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Consumer behaviour
China
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Liu, Bin
5
Rong, Zhang
3
Du, Lanying
2
Hou, Jundong
2
Huang, Lingchen
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2
Liu, Bingjie
2
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Asia Pacific journal of marketing and logistics
2
Baltic journal of management
1
Economic modelling
1
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Journal of retailing and consumer services
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ECONIS (ZBW)
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1
Cause's attributes influencing consumer's purchasing intention : empirical evidence from China
Hou, Jundong
;
Du, Lanying
;
Li, Jianfeng
- In:
Asia Pacific journal of marketing and logistics
20
(
2008
)
4
,
pp. 363-380
Persistent link: https://www.econbiz.de/10003781664
Saved in:
2
Mechanism of power and action for cause-related marketing : perspectives of enterprise and non-profit organizations
Du, Lanying
;
Hou, Jundong
;
Huang, Yupeng
- In:
Baltic journal of management
3
(
2008
)
1
,
pp. 92-104
Persistent link: https://www.econbiz.de/10003697804
Saved in:
3
Extended service strategy choice for competing manufacturers in agency retail platform considering consumer preferences
Liu, Bin
;
Sun, Jing
;
Huang, Zongsheng
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
10
,
pp. 2611-2633
Persistent link: https://www.econbiz.de/10015210816
Saved in:
4
Joint decision on pricing and advertising for competing retailers under emergency purchasing
Liu, Bin
;
Xindi, Ma
;
Rong, Zhang
- In:
Economic modelling
39
(
2014
),
pp. 257-264
Persistent link: https://www.econbiz.de/10010421850
Saved in:
5
Channel strategies for competing retailers : whether and when to introduce live stream?
Huang, Lingchen
;
Liu, Bin
;
Rong, Zhang
- In:
European journal of operational research : EJOR
312
(
2024
)
2
,
pp. 413-426
Persistent link: https://www.econbiz.de/10014456278
Saved in:
6
Are female business travelers willing to travel during COVID-19? : an exploratory study
Liu, Bingjie
;
Mirehie, Mona
;
Cecil, Amanda
- In:
Journal of vacation marketing
27
(
2021
)
3
,
pp. 252-266
Persistent link: https://www.econbiz.de/10012593247
Saved in:
7
Tourist confidence: a scale development, testing and application
Liu, Bingjie
;
Cahyanto, Ignatius
;
Edwards, Chase
-
2024
Persistent link: https://www.econbiz.de/10015077340
Saved in:
8
Interacting with strategic waiting for store brand : online selling format selection
Huang, Lingchen
;
Huang, Zongsheng
;
Liu, Bin
- In:
Journal of retailing and consumer services
67
(
2022
),
pp. 1-18
Persistent link: https://www.econbiz.de/10013364460
Saved in:
9
The relationship between negative life events and resilience among Chinese service employees : nonlinearly moderated by lifestyle habits
Chen, Hong
;
Liu, Bei
;
Li, Yi
;
Cai, Yujie
- In:
Journal of Asian economics
80
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013431343
Saved in:
10
Pricing and advertising decisions in O2O supply chain with the presence of consumers' anticipated regret
Gu, Qiongqiong
;
Rong, Zhang
;
Liu, Bin
- In:
The journal of business & industrial marketing
38
(
2023
)
5
,
pp. 1135-1149
Persistent link: https://www.econbiz.de/10014276737
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