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~subject:"Consumer behaviour"
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Consumer behaviour
Konsumentenverhalten
61
Advertising effects
28
Werbewirkung
28
Advertising
19
Werbung
19
Children
15
Experiment
15
Kinder
14
Target group
12
Zielgruppe
12
Internet marketing
11
Online-Marketing
11
Social Web
11
Social web
11
Brand image
10
Markenimage
10
Influencer
9
Luxury goods
9
Luxusgüter
9
Product Placement
8
Product placement
8
Brand
7
Brand management
7
Food consumption
7
Jugendliche
7
Lebensmittelkonsum
7
Markenartikel
7
Markenführung
7
Perception
7
Youth
7
Behavioral economics
6
Feldforschung
6
Field research
6
Theorie
6
Theory
6
Verhaltensökonomik
6
Wahrnehmung
6
Influencer marketing
5
Marketing management
5
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Online availability
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Undetermined
31
Free
7
Type of publication
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Article
45
Book / Working Paper
16
Type of publication (narrower categories)
All
Article in journal
41
Aufsatz in Zeitschrift
41
Arbeitspapier
10
Graue Literatur
10
Non-commercial literature
10
Working Paper
10
Aufsatz im Buch
3
Book section
3
Conference paper
3
Konferenzbeitrag
3
Konferenzschrift
2
Collection of articles of several authors
1
Sammelwerk
1
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Language
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English
61
Author
All
Pandelaere, Mario
32
Hudders, Liselot
30
Warlop, Luk
12
Dewitte, Siegfried
11
Cauberghe, Verolien
9
Cauberghe, Veroline
9
De Jans, Steffi
6
Briers, Barbara
4
Geyskens, Kelly
4
Yu, Shubin
4
Cornelissen, Gert
3
De Bock, Tine
3
Eisend, Martin
3
Lembregts, Christophe
3
Li, Yi
3
Panic, Katarina
3
Van Kenhove, Patrick
3
Veirman, Marijke de
3
Vermeir, Iris
3
Beuckels, Emma
2
Chaplin, Lan Nguyen
2
De Brabandere, Marloes
2
Defever, Christine
2
Goukens, Caroline
2
Reijmersdal, Eva A. van
2
Roe, Keith
2
Rozendaal, Esther
2
Van de Sompel, Dieneke
2
Vanwesenbeeck, Ini
2
Arsena, Ashley
1
Bakir, Aysen
1
Berlo, Zeph M. C. van
1
Burroughs, James E.
1
Constandt, Bram
1
D'Hooge, Serena C.
1
De Backer, Charlotte J. S.
1
De Clerck, Bernard
1
Decock, Sofie
1
Faseur, Tine
1
Gentina, Élodie
1
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Institution
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ICORIA <Veranstaltung> <16., 2017, Gent>
1
Springer Fachmedien Wiesbaden
1
Published in...
All
Journal of business research : JBR
7
International journal of advertising : the review of marketing communications
5
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
5
Research report / Katholieke Universiteit Leuven, Faculty of Economics and Applied Economics, Department of Applied Economics
4
International journal of advertising : the quarterly review of marketing communications
3
Journal of consumer research : JCR ; an interdisciplinary bimonthly
3
European Advertising Academy
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
2
Journal of fashion marketing and management
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Advances in advertising research
1
Advertising in new formats and media : current research and implications for marketers
1
European journal of marketing : EJM
1
International journal of business communication : IJBC ; a publication of the Association of Business Communication
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of advertising
1
Journal of consumer behaviour : an international research review
1
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
1
Journal of electronic commerce research : JECR
1
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
1
Journal of retailing and consumer services
1
KUL Working Paper
1
Luxury marketing : a challenge for theory and practice
1
MO
1
Marketing letters : a journal of research in marketing
1
Nonprofit and voluntary sector quarterly
1
Psychology & marketing
1
Research
1
Springer eBook Collection
1
SpringerLink / Bücher
1
The Routledge companion to consumer behavior
1
The rise of positive luxury : transformative research agenda for well-being, social impact, and sustainable growth
1
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Source
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ECONIS (ZBW)
61
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1
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61
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1
Indulging the self positive consequences of luxury consumption
Hudders, Liselot
;
Pandelaere, Mario
- In:
Luxury marketing : a challenge for theory and practice
,
(pp. 119-137)
.
2013
Persistent link: https://www.econbiz.de/10009667681
Saved in:
2
Measurement invariance of the modified brand luxury index scale across gender, age and countries
Yu, Shubin
;
Hudders, Liselot
- In:
Journal of fashion marketing and management
26
(
2022
)
5
,
pp. 870-889
Persistent link: https://www.econbiz.de/10013555064
Saved in:
3
Luxury influencer marketing and subjective well-being : how influencers' flaunting of luxuries impacts evaluations of the self and the endorsed brand
Veirman, Marijke de
;
Hudders, Liselot
- In:
The rise of positive luxury : transformative research …
,
(pp. 79-101)
.
2022
Persistent link: https://www.econbiz.de/10014232755
Saved in:
4
The impact of employee empathy on brand trust in organizational complaint response emails : a closer look at linguistic realization
Van Herck, Rebecca
;
Decock, Sofie
;
De Clerck, Bernard
; …
- In:
International journal of business communication : IJBC …
60
(
2023
)
4
,
pp. 1220-1266
Persistent link: https://www.econbiz.de/10014365724
Saved in:
5
Fundraising in an interactive online environment
Panic, Katarina
;
Hudders, Liselot
;
Cauberghe, Veroline
- In:
Nonprofit and voluntary sector quarterly
45
(
2016
)
2
,
pp. 333-350
Persistent link: https://www.econbiz.de/10011483473
Saved in:
6
The development and testing of a child-inspired advertising disclosure to alert children to digital and embedded advertising
De Jans, Steffi
;
Vanwesenbeeck, Ini
;
Cauberghe, Veroline
; …
- In:
Journal of advertising : official publication of the …
47
(
2018
)
3
,
pp. 255-269
Persistent link: https://www.econbiz.de/10011930120
Saved in:
7
Selling luxury products online : the effect of a quality label on risk perception, purchase intention and attitude toward the brand
Yu, Shubin
;
Hudders, Liselot
;
Cauberghe, Verolien
- In:
Journal of electronic commerce research : JECR
19
(
2018
)
1
,
pp. 16-35
Persistent link: https://www.econbiz.de/10011865633
Saved in:
8
Disclosing brand placement to young children
Pauw, Pieter de
;
Hudders, Liselot
;
Cauberghe, Verolien
- In:
International journal of advertising : the quarterly …
37
(
2018
)
4
,
pp. 508-525
Persistent link: https://www.econbiz.de/10011882027
Saved in:
9
Power to consumers
Cauberghe, Verolien
(
ed.
);
Hudders, Liselot
(
ed.
); …
-
ICORIA <Veranstaltung> <16., 2017, Gent>
-
2018
Persistent link: https://www.econbiz.de/10011917424
Saved in:
10
Targeting the luxury consumer: a vice or virtue? : a cross-cultural comparison of the effectiveness of behaviorally targeted ads
Yu, Shubin
;
Hudders, Liselot
;
Cauberghe, Verolien
- In:
Journal of fashion marketing and management
21
(
2017
)
2
,
pp. 187-205
Persistent link: https://www.econbiz.de/10011661972
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