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Disentangling Peer Influence O...
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Consumer behaviour
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Konishi, Hideo
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Journal of business research : JBR
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Journal of retailing and consumer services
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21
Electronic commerce research
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Technological forecasting & social change : an international journal
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Young consumers : insight and ideas for responsible marketers
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Cogent business & management
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International journal of hospitality management
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International journal of networking and virtual organisations : IJNVO
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Journal of advertising research
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Journal of business ethics : JOBE
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Journal of sport management : the official journal of the North American Society of Sport Management
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The connected customer : the changing nature of consumer and business markets
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1
Explaining attendance through the brand community triad : integrating network theory and team identification
Katz, Matthew
;
Ward, Rose Marie
;
Heere, Bob
- In:
Sport management review
21
(
2018
)
2
,
pp. 176-188
Persistent link: https://www.econbiz.de/10011866646
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2
The social side of innovation : peer influence in online brand communities
Wang, Nan
;
Lv, Tian
;
Wang, Liya
;
Guo, Aifang
;
Ma, Zhenzhong
- In:
Management decision
61
(
2023
)
10
,
pp. 2994-3016
Persistent link: https://www.econbiz.de/10014428466
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3
Unique but integrated : the role of individuation and assimilation processes in teen opinion leadership
Gentina, Elodie
;
Butori, Raphaëlle
;
Heath, Timothy B.
- In:
Journal of business research : JBR
67
(
2014
)
2
,
pp. 83-91
Persistent link: https://www.econbiz.de/10010237672
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4
Peer influence in network markets: a theoretical and empirical analysis
Henkel, Joachim
;
Block, Jörn
- In:
Journal of evolutionary economics : JEE
23
(
2013
)
5
,
pp. 925-953
Persistent link: https://www.econbiz.de/10010199135
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5
Tie strength, embeddedness, and social influence : a large-scale networked experiment
Aral, Sinan
;
Walker, Dylan
- In:
Management science : journal of the Institute for …
60
(
2014
)
6
,
pp. 1352-1370
Persistent link: https://www.econbiz.de/10010381871
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6
Embeddedness, prosociality, and social influence : evidence from online crowdfunding
Hong, Yili
;
Hu, Yuheng
;
Burtch, Gordon
- In:
Management information systems : mis quarterly
42
(
2018
)
4
,
pp. 1211-1224
Persistent link: https://www.econbiz.de/10011951767
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7
Factors affecting attitudes and behavioural intention towards social networking advertising : a case of Facebook users in South Korea
Jung, Jaemin
;
Shim, Sung Wook
;
Jin, Hyun Seung
;
Khang, …
- In:
International journal of advertising : the quarterly …
35
(
2016
)
2
,
pp. 248-265
Persistent link: https://www.econbiz.de/10011581152
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8
Does "liking" lead to loving? : the impact of joining a brand’s social network on marketing outcomes
John, Leslie K.
;
Emrich, Oliver
;
Gupta, Sunil
;
Norton, …
- In:
Journal of marketing research : JMR
54
(
2017
)
1
,
pp. 144-155
Persistent link: https://www.econbiz.de/10011653503
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9
Modeling product choices in a peer network
Fang, Di
;
Richards, Timothy J.
;
Grebitus, Carola
- In:
Forum for health economics & policy : an evolving …
22
(
2019
)
1
,
pp. 1-13
Persistent link: https://www.econbiz.de/10012149333
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10
A coevolution model of network structure and user behavior : the case of content generation in online social networks
Bhattacharya, Prasanta
;
Phan, Tuan Q.
;
Bai, Xue
; …
- In:
Information systems research : ISR
30
(
2019
)
1
,
pp. 117-132
Persistent link: https://www.econbiz.de/10012038212
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