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Wang, Lili; Lu, Wei; Jiang, Lin - In: Nankai business review international 2 (2011) 2, pp. 120-139

Persistent link: https://www.econbiz.de/10009247507

Wang, Lili; Lu, Wei; Malhotra, Naresh K. - In: Journal of economic psychology : research in economic … 32 (2011) 1, pp. 179-193

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Wang, Lili; Zuo, Peng - In: Psychology & marketing 34 (2017) 7, pp. 693-707

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Wang, Lili; Ding, Ying - In: European journal of marketing : EJM 51 (2017) 5/6, pp. 1029-1048

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You, Yanfen; Yang, Xiaojing; Wang, Lili; Deng, Xiaoyan - In: Journal of marketing 84 (2020) 2, pp. 133-150

Persistent link: https://www.econbiz.de/10012176607

Wang, Lili; You, Yanfen; Yang, Chun-Ming - In: International journal of research in marketing : IJRM ; … 37 (2020) 3, pp. 557-571

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Wang, Lili; Chen, Zoey - In: Journal of the Academy of Marketing Science 50 (2022) 5, pp. 1091-1110

Persistent link: https://www.econbiz.de/10013390495

Pang, Yuting; Wang, Lili; You, Yanfen; Ding, Ying - In: Journal of consumer behaviour 22 (2023) 3, pp. 664-675

Persistent link: https://www.econbiz.de/10014326212

Wang, Lili; Touré-Tillery, Maferima; McGill, Ann L. - In: Journal of the Academy of Marketing Science 51 (2023) 2, pp. 266-285

Persistent link: https://www.econbiz.de/10014251155

Wang, Lili; Kim, Sara; Zhou, Xinyue - In: International journal of research in marketing : IJRM ; … 40 (2023) 1, pp. 88-108

Persistent link: https://www.econbiz.de/10014281903