Narrow search
Showing 1 - 4 of 4
Cover Image
Consumer-brand relationship in the phygital age : a study of luxury fashion
Bartoli, Chiara; Nosi, Costanza; Mattiacci, Alberto; … - In: Italian journal of marketing : ITJM 2023 (2023) 4, pp. 429-450
Persistent link: https://www.econbiz.de/10014461342
Cover Image
Consumer self-concept in the cyberspace : how digitization has shaped the way we self-disclose to others
Bartoli, Chiara; Nosi, Costanza; Mattiacci, Alberto; … - In: Journal of strategic marketing 31 (2023) 6, pp. 1133-1154
Persistent link: https://www.econbiz.de/10014321941
Cover Image
Over-the-top (OTT) retailing in the post pandemic world : unveiling consumer drivers and barriers using a qualitative study
Agarwal, Reeti; Mehrotra, Ankit; Sharma, Veenu; Papa, … - In: Journal of retailing and consumer services 75 (2023), pp. 1-14
Persistent link: https://www.econbiz.de/10014373360
Cover Image
Digital humanism and artificial intelligence : the role of emotions beyond the human-machine interaction in Society 5.0
Magni, Domitilla; Del Gaudio, Giovanna; Papa, Armando; … - In: Journal of management history 30 (2024) 2, pp. 195-218
Persistent link: https://www.econbiz.de/10014577679