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The effects of customer voice on hotel performance

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Toward a universal account of country-induced predispositions : integrative framework and measurement of country-of-origin images and country emotions

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Tourism ethnocentrism and its effects on tourist and resident behavior

Kock, Florian; Josiassen, Alexander; Assaf, A. Georges; … - In: Journal of travel research : a quarterly publication of … 58 (2019) 3, pp. 427-439

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Investigating place solidarity and consumer boycotting in threatening times : a study on the Ukraine-Russia conflict

Josiassen, Alexander; Lang, Eva; Nørfelt, Astrid; … - In: Journal of business research : JBR 182 (2024), pp. 1-10

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When the future is now : an experimental study on the role of future thinking and affective forecasting in accommodation decision-making

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What is a cool restaurant? : understanding, measuring, and leveraging coolness for restaurants

Barbosa Escobar, Francisco; Kock, Florian; Assaf, A. Georges - 2025

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Consumer ethnocentrism and willingness to buy : analyzing the role of three demographic consumer characteristics

Josiassen, Alexander; Assaf, A. Georges; Karpen, Ingo O. - In: International marketing review 28 (2011) 6, pp. 627-646

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What messages to post? Evaluating the popularity of social media communications in business versus consumer markets

Swani, Kunal; Milne, George R.; Brown, Brian P.; Assaf, … - In: Industrial marketing management : the international … 62 (2017), pp. 77-87

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Does restaurant menu information affect customer attitudes and behavioral intentions? : a cross-segment empirical analysis using PLS-SEM

Khodr, Fakih; Assaker, Guy; Assaf, A. Georges; Hallak, Rob - In: International journal of hospitality management 57 (2016), pp. 71-83

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Consumer ethnocentrism and willingness to buy : Analyzing the role of three demographic consumer characteristics

Josiassen, Alexander; Assaf, A. George; Karpen, Ingo O. - In: International Marketing Review 28 (2011) 6, pp. 627-646

Purpose – The purpose of this paper is to clarify how demographic consumer characteristics influence and interact with consumer ethnocentrism on willingness to buy. The authors analyze the direct effects of selected characteristics on the tendency for consumer ethnocentrism. Further, the...

Persistent link: https://www.econbiz.de/10014827540