With the increasing popularity of mobile applications, more and more e-commerce websites are providing mobile shopping services that enable their consumers to access their products and services through an additional mobile channel. Does the new channel bring new sales or just shift consumers...

We study how shared experiences of political events can have a long-term effect on consumers' identity-driven brand choices, and how geopolitical conflicts can activate the effect. Our empirical strategy uses a generalized difference-in-differences design to exploit spatial variations in the...