Narrow search
Showing 1 - 10 of 77
Cover Image
Consumer socialization process : the role of age in children's online shopping behavior
Thaichon, Park - In: Journal of retailing and consumer services 34 (2017), pp. 38-47
Persistent link: https://www.econbiz.de/10011628984
Cover Image
Leveraging consumer behavior research to forge new insights into B2B buyer behavior : contextualizing extant research and developing a research agenda
Mohan, Mayoor; Casidy, Riza; Thaichon, Park; Nyadzayo, … - In: Industrial marketing management : the international … 105 (2022), pp. 1-17
Persistent link: https://www.econbiz.de/10013494009
Cover Image
Extrinsic and intrinsic motives : panic buying and impulsive buying during a pandemic
Lavuri, Rambabu; Jaiswal, Deepak; Thaichon, Park - In: International journal of retail and distribution management 51 (2023) 2, pp. 190-204
Persistent link: https://www.econbiz.de/10013552695
Cover Image
Price promotion in omnichannel retailing : how much is too much?
Quach, Sara; Barari, Mojtaba; Thaichon, Park; Moudrý, … - In: Asia Pacific journal of marketing and logistics 35 (2023) 1, pp. 198-213
Persistent link: https://www.econbiz.de/10013553045
Cover Image
Intrinsic motivations affecting millennial mobile impulsive shopping in emerging markets during the COVID-19 pandemic
Lavuri, Rambabu; Kaur, Jaspreet; Thaichon, Park - In: Asia Pacific journal of marketing and logistics 35 (2023) 10, pp. 2395-2411
Persistent link: https://www.econbiz.de/10014430248
Cover Image
Chatbots in frontline services and customer experience : an anthropomorphism perspective
Nguyen, Mai; Ferm, Lars-Erik Casper; Quach, Sara; … - In: Psychology & marketing 40 (2023) 11, pp. 2201-2225
Persistent link: https://www.econbiz.de/10014432391
Cover Image
Special section: new horizons in customer experience : exploring human embrace of Technologies 4.0 from a marketing perspective
Belk, Russell W. (ed.); Flavián Blanco, Carlos (ed.);  … - 2023
Persistent link: https://www.econbiz.de/10014432394
Cover Image
Continuous purchase intention of organic personal care products : evidence from India
Halan, Deepak; Aashish, Kumar; Thaichon, Park - In: Journal of international consumer marketing 37 (2025) 1, pp. 23-40
Persistent link: https://www.econbiz.de/10015191958
Cover Image
The effects of team diversity on promoting sustainable luxury products
Quach, Sara; Septianto, Felix; Thaichon, Park; Sung, Billy - In: Asia Pacific journal of marketing and logistics 36 (2024) 9, pp. 2082-2103
Persistent link: https://www.econbiz.de/10015210733
Cover Image
Exploring the differential effects of consumer brand attitude persuasion for printed advertisements in luxury and nonluxury brands
Jayawardena, Nirma Sadamali; Quach, Sara; … - In: Asia Pacific journal of marketing and logistics 36 (2024) 9, pp. 2155-2176
Persistent link: https://www.econbiz.de/10015210746