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Responding to negative online reviews : the effects of hotel responses on customer inferences of trust and concern
Sparks, Beverley; So, Kevin Kam Fung; Bradley, Graham L. - In: Tourism management : research, policies, practice 53 (2016), pp. 74-85
Persistent link: https://www.econbiz.de/10011440024
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Increasing experiential value and relationship quality : an investigation of pop-up dining experiences
Taylor, Scott; DiPietro, Robin B.; So, Kevin Kam Fung - In: International journal of hospitality management 74 (2018), pp. 45-56
Persistent link: https://www.econbiz.de/10011924599
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Brand management in the era of social media : social visibility of consumption and customer brand identification
So, Kevin Kam Fung; Wu, Luorong; Xiong, Lina; King, Ceridwyn - In: Journal of travel research : a quarterly publication of … 57 (2018) 6, pp. 727-742
Persistent link: https://www.econbiz.de/10011927123
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Inside the sharing economy : understanding consumer motivations behind the adoption of mobile applications
Zhu, Ge; So, Kevin Kam Fung; Hudson, Simon - In: International journal of contemporary hospitality management 29 (2017) 9, pp. 2218-2239
Persistent link: https://www.econbiz.de/10011761796
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Enhancing customer relationships with retail service brands : the role of customer engagement
So, Kevin Kam Fung; King, Ceridwyn; Sparks, Beverley; … - In: Journal of service management 27 (2016) 2, pp. 170-193
Persistent link: https://www.econbiz.de/10011565134
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The missing link in building customer brand identification : the role of brand attractiveness
So, Kevin Kam Fung; King, Ceridwyn; Hudson, Simon; … - In: Tourism management : research, policies, practice 59 (2017), pp. 640-651
Persistent link: https://www.econbiz.de/10011643307
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Motivations and constraints of Airbnb consumers : findings from a mixed-methods approach
So, Kevin Kam Fung; Oh, Haemoon; Min, Somang - In: Tourism management : research, policies, practice 67 (2018), pp. 224-236
Persistent link: https://www.econbiz.de/10011841890
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The creation of memorable dining experiences : formative index construction
Cao, Yang; Li, Xiang; DiPietro, Robin B.; So, Kevin Kam Fung - In: International journal of hospitality management 82 (2019), pp. 308-317
Persistent link: https://www.econbiz.de/10012121852
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Speaking up because it's my brand : examining employee brand psychological ownership and voice behavior in hospitality organizations
Xiong, Lina; So, Kevin Kam Fung; Wu, Luorong; King, Ceridwyn - In: International journal of hospitality management 83 (2019), pp. 274-282
Persistent link: https://www.econbiz.de/10012122098
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Tourism experiences vs. material purchases : effects of eudaimonic consumption motive on consumers' reactions to invidious comparisons
Yang, Wan; Zhang, Ye; So, Kevin Kam Fung - In: Tourism management : research, policies, practice 83 (2021), pp. 1-11
Persistent link: https://www.econbiz.de/10012417907