The existed and expected demand in future for second hand goods in almost every country with a high-speed pace has accomplished the considerable profits and the people associated with have shaped the traditional market into an organized sector. To be retrospective of second hand market and have...

The glaring features of the tribal economy are the traditional type of agriculture, high rate of illiteracy, inaccessibility to road, low and primitive type of technology, and very low rate of per capita income. The tribals generally grow food crops and the produce is mainly used for domestic...

Creativity is considered to be the distinctive and ultimate element of human qualities for the people from all walks of life and it is even one of the measures of intelligence regardless to the promotion of any products or services. Again, creativity is the hallmark of a prosperous advertising...

Golden era is seldom illustrated for an epitomized growth of anything for a tenure and India having been topped the list in the consumption of gold, cannot be proved to be safer for the economic turmoil is ahead with current account deficit. Gold is a symbol for the fortune and treated as a...

Emotional marketing for gaining competitive advantage and emotional association between the product and the customers has been tremendously employed by the companies is trending today. Several companies pertaining to Fast Moving Consumer Goods track the emotional traits matched up with their...

A good package can properly communicate a product for better comprehension. Design and marketing personnel expose product contents through such visual elements as word, graphics, color, trade mark, shape, size, and texture, so that people can more easily find and comprehend them. Since packaging...