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Consumer behaviour
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How pop-ups drive online sales : moderating effects of online promotions
Liu, Yahui
;
Zheng, Hualu
;
Yang, Shuai
;
Wang, Junjie
- In:
European journal of marketing
57
(
2023
)
8
,
pp. 2112-2141
Persistent link: https://www.econbiz.de/10014342205
Saved in:
2
Conspicuous display through photo sharing in online reviews : evidence from an online travel platform
Hu, Xin
;
Luo, Jifeng
;
Wu, Zhiyan
- In:
Information & management : the internat. journal of …
59
(
2022
)
8
,
pp. 1-18
Persistent link: https://www.econbiz.de/10013488529
Saved in:
3
Where did all the remittances go? : understanding the impact of remittances on consumption patterns in rural China
Zhu, Y.
;
Wu, Z.
;
Peng, L.
;
Sheng, L.
- In:
Applied economics
46
(
2014
)
10/12
,
pp. 1312-1322
Persistent link: https://www.econbiz.de/10010399281
Saved in:
4
A brand culture apporach to Chinese cultural heritge brands
Schroeder, Jonathan E.
;
Borgerson, Janet
;
Wu, Zhiyan
- In:
The journal of brand management : an international journal
22
(
2015
)
3
,
pp. 261-279
Persistent link: https://www.econbiz.de/10011349976
Saved in:
5
Forms of inconspicuous consumption : what drives inconspicuous luxury consumption in China?
Wu, Zhiyan
;
Luo, Jifeng
;
Schroeder, Jonathan E.
; …
- In:
Marketing theory
17
(
2017
)
4
,
pp. 491-516
Persistent link: https://www.econbiz.de/10011825049
Saved in:
6
Improving customer value index and consumption forecasts using a weighted RFM model and machine learning algorithms
Wu, Zongxiao
;
Zang, Cong
;
Wu, Chia-Huei
;
Deng, Zilin
; …
- In:
Journal of global information management
30
(
2022
)
3
,
pp. 1-23
Persistent link: https://www.econbiz.de/10012799261
Saved in:
7
Customer mistreatment and employees' coping strategies : a Meta-SEM analysis
Ma, Yu
;
Liu, Pei
;
An, Xinru
;
Wu, Zhongda
;
Li, Aimei
; …
- In:
Tourism management : research, policies, practice
106
(
2025
),
pp. 1-13
Persistent link: https://www.econbiz.de/10015077961
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8
How perceived overqualification influences knowledge hiding from the relational perspective : the moderating role of perceived overqualification differentiation
Wu, Zhouyue
;
Zhou, Xiaohu
;
Wang, Qiao
;
Liu, Jingjing
- In:
Journal of knowledge management
27
(
2023
)
6
,
pp. 1720-1739
Persistent link: https://www.econbiz.de/10014321215
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9
The visual naturalness effect : impact of natural logos on brand personality perception
Chen, Tingting
;
Wu, Zhanyong
;
Hu, Long
;
Jia, Qingcheng
- In:
International journal of consumer studies
47
(
2023
)
4
,
pp. 1351-1363
Persistent link: https://www.econbiz.de/10014325975
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10
Webrooming as the new retail experience : a smart-shopping perspective
Wu, ZiQiang
;
Aw, Eugene Cheng-Xi
;
Chuah, Stephanie Hui-wen
- In:
International journal of retail and distribution management
51
(
2023
)
6
,
pp. 736-754
Persistent link: https://www.econbiz.de/10014281101
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