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1
Absolute number heuristic in discount frames
Wang, Bo
- In:
Marketing intelligence & planning
40
(
2022
)
7
,
pp. 871-883
Persistent link: https://www.econbiz.de/10013393580
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2
Does repurchase timing matter in promotional framing effect?
Wang, Bo
- In:
Marketing intelligence & planning
40
(
2022
)
8
,
pp. 1054-1067
Persistent link: https://www.econbiz.de/10013393646
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3
Narrative information on secondhand products in e-commerce
Xu, Jian
;
Li, Zhe
;
Wang, Xuequn
;
Xia, Chunyu
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
4
,
pp. 625-644
Persistent link: https://www.econbiz.de/10013454712
Saved in:
4
Motivation and challenges for e-commerce in e-waste recycling under "big data" context : a perspective from household willingness in China
Zhang, Bin
;
Du, Zhanjie
;
Wang, Bo
;
Wang, Zhaohua
- In:
Technological forecasting & social change : an …
144
(
2019
),
pp. 436-444
Persistent link: https://www.econbiz.de/10012134080
Saved in:
5
Effect of discount frame on consumer responses : moderation of psychological distance and product nature
Wang, Bo
;
Xie, Tingting
- In:
Marketing intelligence & planning
41
(
2023
)
6
,
pp. 810-833
Persistent link: https://www.econbiz.de/10014332149
Saved in:
6
Retailer adoption of mobile payment : a qualitative study
Petrova, Krassie
;
Wang, Bo
- In:
Journal of electronic commerce in organizations : the …
11
(
2013
)
4
,
pp. 70-89
Persistent link: https://www.econbiz.de/10010252888
Saved in:
7
The role of consumer behavior and power structures in coping with shoddy goods
Hu, Shu
;
Fu, Ke
;
Wu, Tong
- In:
Transportation research / E : an international journal
155
(
2021
),
pp. 1-19
Persistent link: https://www.econbiz.de/10012695482
Saved in:
8
Seize the day : how online retailers should respond to positive reviews
Wu, Jintao
;
Wu, Tong
;
Schlegelmilch, Bodo B.
- In:
Journal of interactive marketing : a quarterly …
52
(
2020
),
pp. 52-60
Persistent link: https://www.econbiz.de/10012432763
Saved in:
9
Gender differences in the antecedents of trust in mobile social networking services
Gong, Xiuyuan
;
Liu, Zhiying
;
Wu, Tailai
- In:
The service industries journal
41
(
2021
)
5/6
,
pp. 400-426
Persistent link: https://www.econbiz.de/10012498582
Saved in:
10
Online service qualities in the multistage process and patients' compliments : a transaction cycle perspective
Wu, Hong
;
Deng, Zhaohua
;
Wang, Bin
;
Wu, Tailai
- In:
Information & management : the internat. journal of …
57
(
2020
)
5
,
pp. 1-18
Persistent link: https://www.econbiz.de/10012293386
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