This paper explores the disruptive industry and consumer trends that have emerged in the services sector due to the COVID-19 pandemic. Adopting a multi-method approach utilizing secondary data, case studies, and interviews, we examine how service providers realigned their business practices to...

In this article, we examine several emerging consumer trends and anticipate their implications for the future of the consumerism movement. We identify, discuss, and exemplify the reasons why a growing minority of consumers are resenting, and at times opposing current regulation and/or marketing...