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Ready, set, go! : Creativity, innovation and new products
Cheema, Amar
;
Pacheco, Barney
-
2000
Persistent link: https://www.econbiz.de/10001563392
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Is noise always bad? : exploring the effects of ambient noise on creative cognition
Mehta, Ravi
;
Zhu, Rui Juliet
;
Cheema, Amar
- In:
Journal of consumer research : JCR ; an …
39
(
2012/13
)
4
,
pp. 784-799
Persistent link: https://www.econbiz.de/10009686803
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3
The way the wind blows : direction of airflow energizes consumers and fuels creative engagement
Izadi, Anoosha
;
Rudd, Melanie
;
Patrick, Vanessa M.
- In:
Journal of retailing
95
(
2019
)
4
,
pp. 143-157
Persistent link: https://www.econbiz.de/10012154083
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