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Cultural values and higher education choices : Chinese families
Lee, Christina Kwai Choi; Morrish, Sussie C. - In: Australasian marketing journal 20 (2012) 1, pp. 59-64
Persistent link: https://www.econbiz.de/10009507931
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Critical tests of multiple theories of cultures' consequences : comparing the usefulness of models by Hofstede, Inglehart and Baker, Schwartz, Steenkamp, as well as GDP and distance for explaining overseas tourism behavior
Hsu, Shih-yun; Woodside, Arch G.; Marshall, Roger - In: Journal of travel research : a quarterly publication of … 52 (2013) 6, pp. 679-704
Persistent link: https://www.econbiz.de/10010200137
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Looking beyond impulse buying : a cross-cultural and multi-domain investigation of consumer impulsiveness
Sharma, Piyush; Sivakumaran, Bharadhwaj; Marshall, Roger - In: European journal of marketing : EJM 48 (2014) 5/6, pp. 1159-1179
Persistent link: https://www.econbiz.de/10010388092
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Deliberate self-indulgence versus involuntary loss of self-control : toward a robust cross-cultural consumer impulsiveness scale
Sharma, Piyush; Sivakumaran, Bharadhwaj; Marshall, Roger - In: Journal of international consumer marketing 23 (2011) 3/4, pp. 229-245
Persistent link: https://www.econbiz.de/10009270621