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Understanding customer-centric socialization in tourism services

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Effect of customer power on supply chain integration and performance

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Innovating through services, co-creation and supplier integration : cases from China

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The influence of platform service innovation on value co-creation activities and the network effect

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Value cocreation in new service development : a process-based view of resource dependency

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Customer integration and the performance of third-party logistics firms : a moderated mediation model

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The impact of value co-creation orientation on radical service innovation : exploring a serial mediation mechanism

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Value Cocreation in New Service Development : A Process-Based View of Resource Dependency

Wang, Qiang; Oshri, Ilan; Zhao, Xiande - 2023

Purpose – This study aims to examine value cocreation in terms of interfirm collaborations between service firms, their business customers and business partners at different stages of a new service development (NSD) process.Design/methodology/approach – The study develops and tests...

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Customer integration in the era of digital transformation: evidence from third-party logistics firms in China

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