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Chapter 12 The Use of Smart To...
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Managing value co-creation in consumer service systems within smart retail settings
Bassano, Clara
;
Piciocchi, Paolo
;
Spohrer, James C.
; …
- In:
Journal of retailing and consumer services
45
(
2018
),
pp. 190-197
Persistent link: https://www.econbiz.de/10011929967
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Empowering value co-creation in the digital age
Barile, Sergio
;
Bassano, Clara
;
Piciocchi, Paolo
; …
- In:
The journal of business & industrial marketing
39
(
2024
)
6
,
pp. 1130-1143
Persistent link: https://www.econbiz.de/10015081113
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