Nedra, Bahri-Ammari; Sharma, Sandhir; Dakhli, Aymen - In: Journal of Research in Marketing and Entrepreneurship 17 (2015) 1, pp. 67-90
Purpose – This paper aims to study the determinants of consumer purchasing behaviour of organic product in the emergent countries. These variables are related to products such as perception, attitude, motivation (health and environmental concern), implication and purchasing intention....
