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Personality antecedents of customer citizenship behaviors in online shopping situations

Anaza, Nwamaka A. - In: Psychology & marketing 31 (2014) 4, pp. 251-263

Persistent link: https://www.econbiz.de/10010347726

Encounter-based antecedents of e-customer citizenship behaviors

Anaza, Nwamaka A.; Zhao, Jing - In: The journal of services marketing 27 (2013) 2, pp. 130-140

Persistent link: https://www.econbiz.de/10009747186

Increasing business-to-business buyer word-of-mouth and share-of-purchase

Anaza, Nwamaka A.; Rutherford, Brian A. - In: The journal of business & industrial marketing 29 (2014) 5, pp. 427-437

Persistent link: https://www.econbiz.de/10010393896

Multisource commitment to suppliers and salespeople

Anaza, Nwamaka A.; Rutherford, Brian N. - In: Journal of marketing channels : ... distribution … 18 (2011) 3, pp. 171-188

Persistent link: https://www.econbiz.de/10009271373

Ethical climate and job satisfaction among organizational buyers : an empirical study

Anaza, Nwamaka A.; Rutherford, Brian; Rollins, Minna; … - In: The journal of business & industrial marketing 30 (2015) 8, pp. 962-972

Persistent link: https://www.econbiz.de/10011496870

Emotions in the classroom : examining environmental factors and student satisfaction

Childers, Carla; Williams, Kim; Kemp, Elyria - In: Journal of education for business 89 (2014) 1, pp. 7-12

Persistent link: https://www.econbiz.de/10010403561

Encounter-based antecedents of e-customer citizenship behaviors

A. Anaza, Nwamaka; Zhao, Jing - In: Journal of Services Marketing 27 (2013) 2, pp. 130-140

Purpose – In the marketing and consumer behavior literature, much remains to be explained about customer citizenship behavior in a highly technological e-retailing context. The purpose of this paper is to present the results of a survey of 186 e-shoppers which was conducted grounded in the...

Persistent link: https://www.econbiz.de/10014905422