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Role of knowledge management and analytical CRM in business: data mining based framework

Ranjan, Jayanthi; Bhatnagar, Vishal - In: The Learning Organization 18 (2011) 2, pp. 131-148

Purpose – The purpose of the paper is to provide a thorough analysis of the concepts of business intelligence (BI), knowledge management (KM) and analytical CRM (aCRM) and to establish a framework for integrating all the three to each other. The paper also seeks to establish a KM and aCRM...

Persistent link: https://www.econbiz.de/10015030383

Decision Analytics for Sustainable Development in Smart Society 5.0 : Issues, Challenges and Opportunities

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Intelligent Systems for Sustainable Development of Healthcare Industry -- Fruit Fly Damage Control- A Comprehensive Solution for Sustainable Development of Gherkin Industry -- Uprising of EV’s: Charging the Future with Demystified Analytics and Sustainable Development -- Assessing Intelligence...

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Aligning value drivers with business operations by data mining for strategic advantage in business organisations

Ranjan, Jayanthi; Bhatnagar, Vishal - In: International journal of value chain management : IJVCM 3 (2009) 3, pp. 316-330

Persistent link: https://www.econbiz.de/10003907731

Information security-enabled business process architecture for mobile CRM : the role of technology, planning, training and process

Ranjan, Jayanthi; Bhatnagar, Vishal - In: International journal of networking and virtual … 7 (2010) 5, pp. 452-464

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Analytical customer relationship management in insurance industry using data mining : a case study of Indian insurance company

Bhatnagar, Vishal; Ranjan, Jayanthi; Singh, Raghuvir - In: International journal of networking and virtual … 9 (2011) 4, pp. 331-366

Persistent link: https://www.econbiz.de/10009409466

Fuzzy data mining : a literature survey and classification framework

Bhattacharya, Sinchan; Bhatnagar, Vishal - In: International journal of networking and virtual … 11 (2012) 3/4, pp. 382-408

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Taxonomy outline of big data analytics literature

Sinha, Sapna; Bhatnagar, Vishal; Bansal, Abhay - 2014

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Principles for successful mobile CRM in organisations from data mining perspective

Bhatnagar, Vishal; Ranjan, Jayanthi - In: International journal of electronic customer … 4 (2010) 3, pp. 280-301

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A framework for analytical CRM : a data mining perspective

Ranjan, Jayanthi; Bhatnagar, Vishal - In: International journal of business excellence 3 (2010) 1, pp. 1-18

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Techniques, process and enterprise application for e-CRM using data mining

Ranjan, Jayanthi; Bhatnagar, Vishal - In: International journal of value chain management : IJVCM 3 (2009) 4, pp. 401-410

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