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The rapid development of artificial intelligence (AI) has significantly transformed digital marketing enhancing its effectiveness and raising new ethical and privacy concerns. This study investigates the ethical implications of AI-based digital marketing, particularly focusing on user privacy....
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AI, Data Economy, and Behavioral Intention: Towards ethical paths -- Challenges in Artificial Intelligence and Business: An Ethical Perspective -- The Triple Axis of AI, Ethics, and Business Economics -- Evolution and Future Perspectives in AI Ethics -- City information management and climate...
Persistent link: https://www.econbiz.de/10015401854
Data-driven governance through AI, digital marketing, and the privacy interplay provides a comprehensive overview of how data-driven strategies can coexist with fundamental privacy principles to foster an environment of trust and effective governance. It bridges the gap between technological...
Persistent link: https://www.econbiz.de/10015273205