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~subject:"Designation of origin"
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Designation of origin
Emerging economies
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bottom of the pyramid
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Omar, Maktoba
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International journal of emerging markets
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International journal of leisure and tourism marketing : IJLTM
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Journal of marketing for higher education
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ECONIS (ZBW)
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Higher education institution branding as a component of country branding in Ghana : renaming Kwame Nkrumah University of Science and Technology
Williams, Robert
;
Osei, Collins
;
Omar, Maktoba
- In:
Journal of marketing for higher education
22
(
2012
)
1
,
pp. 71-81
Persistent link: https://www.econbiz.de/10009657716
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2
Gastro-tourism as destination branding in emerging markets
Williams, Helena A.
;
Williams, Robert L.
;
Omar, Maktoba
- In:
International journal of leisure and tourism marketing …
4
(
2014/15
)
1
,
pp. 1-18
Persistent link: https://www.econbiz.de/10010498881
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3
Advanced and emerging economies Generation Y's perception towards country-of-origin
Tjandra, Nathalia C.
;
Omar, Maktoba
;
Ensor, John
- In:
International journal of emerging markets
10
(
2015
)
4
,
pp. 858-874
Persistent link: https://www.econbiz.de/10011489476
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