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~subject:"Designation of origin"
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Designation of origin
Consumer behaviour
12
Konsumentenverhalten
12
Brand image
7
Brand management
7
Markenführung
7
Markenimage
7
Italy
6
Italien
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Herkunftsbezeichnung
4
Holiday behaviour
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Tourism
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Tourismus
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Beziehungsmarketing
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Brand
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Country image
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Customer satisfaction
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Glaubwürdigkeit
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International tourism
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Internationaler Tourismus
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Kundenzufriedenheit
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Markenartikel
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Marketing management
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Marketingmanagement
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Motivation
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Online-Marketing
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Relationship marketing
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Rules of origin
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English
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Mainolfi, Giada
4
Marino, Vittoria
4
De Nisco, Alessandro
3
Napolitano, Maria Rosaria
2
Napolitano, Maria Rosario
1
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European management journal
1
International journal of Chinese culture and management : IJCCM
1
International marketing and the country of origin effect : the global impact of 'Made in Italy'
1
Journal of vacation marketing : an international journal
1
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ECONIS (ZBW)
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Tourism experience, country image and post-visit intentions : a study on international tourists in Italy
De Nisco, Alessandro
;
Mainolfi, Giada
;
Marino, Vittoria
; …
- In:
International marketing and the country of origin …
,
(pp. 65-80)
.
2012
Persistent link: https://www.econbiz.de/10009787684
Saved in:
2
Country reputation and attitudes towards made in Italy products : a study on Chinese consumers
Marino, Vittoria
;
Mainolfi, Giada
- In:
International journal of Chinese culture and management …
3
(
2013
)
3
,
pp. 228-241
Persistent link: https://www.econbiz.de/10009791532
Saved in:
3
Effect of economic animosity on consumer ethnocentrism and product-country images : a binational study on the perception of Germany during the Euro crisis
De Nisco, Alessandro
;
Mainolfi, Giada
;
Marino, Vittoria
; …
- In:
European management journal
34
(
2016
)
1
,
pp. 59-68
Persistent link: https://www.econbiz.de/10011448413
Saved in:
4
Tourism satisfaction effect on general country image, destination image, and post-visit intentions
De Nisco, Alessandro
;
Mainolfi, Giada
;
Marino, Vittoria
; …
- In:
Journal of vacation marketing : an international journal
21
(
2015
)
4
,
pp. 305-317
Persistent link: https://www.econbiz.de/10011489211
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