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Quality-based service as an establishing strategy in business networks
Holmlund, Maria; Kock, Sören - 1992
Persistent link: https://www.econbiz.de/10004727630
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Quality-based service as an establishing strategy in business networks
Holmlund, Maria - 1992
Persistent link: https://www.econbiz.de/10000136353
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Brand equity in the professional service context : analyzing the impact of employee role behavior and customer-employee rapport
Biedenbach, Galina; Bengtsson, Maria; Wincent, Joakim - In: Industrial marketing management : the international … 40 (2011) 7, pp. 1093-1102
Persistent link: https://www.econbiz.de/10009490296