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Conceptualizing task-technology fit and the effect on adoption : a case study of a digital textbook service
Rai, Ranvir S.
;
Selnes, Fred
- In:
Information & management : the internat. journal of …
56
(
2019
)
8
,
pp. 1-10
Persistent link: https://www.econbiz.de/10012129454
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