Purpose – The purpose of this paper is to understand the roles and mission assigned to entrepreneurship and entrepreneurs in Finnish entrepreneurship policy, and how they are reflected in policy actions. Design/methodology/approach – A discourse analysis of policy missions and content was...

Purpose – The purpose of this paper is to investigate how healthcare professionals understand a new organisational brand and examine the ideas discussed in relation to it within healthcare organisations. Design/methodology/approach – The research is based on a discursive approach that...