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~subject:"Diversity Management"
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Diversity Management
Consumer behaviour
27
Konsumentenverhalten
23
Cultural identity
12
Kulturelle Identität
12
Cross-cultural relations
11
Interkulturelle Beziehungen
11
Cross-cultural management
8
Interkulturelles Management
8
Multicultural marketplaces
8
International marketing
7
Market research
7
Internationales Marketing
6
Marketing
6
Marktforschung
6
Ethnic group
4
Ethnische Gruppe
4
Multicultural society
4
Multikulturelle Gesellschaft
4
Social capital
4
Brand image
3
Business and Administrative studies
3
Culture
3
Diversity management
3
Institutional economics
3
Institutionenökonomik
3
Markenimage
3
Market segmentation
3
Marketing management
3
Marketing theory
3
Marketing. Distribution of products
3
Marketingmanagement
3
Marketingtheorie
3
National culture
3
Nationalkultur
3
Online retailing
3
Online-Handel
3
Perception
3
Social Web
3
Social web
3
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English
3
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Demangeot, Catherine
3
Adkins, Natalie Ross
1
Cross, Samantha N. N.
1
Cui, Charles Chi
1
Ferguson, Nakeisha S.
1
Galalae, Cristina
1
Henderson, Geraldine Rosa
1
Kearney, Shauna
1
Kipnis, Eva
1
Licsandru, Tana Cristina
1
Mari, Carlo
1
Martín Ruiz, Verónica
1
Mueller, Rene Dentiste
1
Pullig, Chris
1
Slater, Stephanie
1
Swanepoel, Samantha
1
Vorster, Lizette
1
Williams, Jerome D.
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Journal of business research : JBR
1
Journal of public policy & marketing
1
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
1
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ECONIS (ZBW)
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Toward intercultural competency in multicultural marketplaces
Demangeot, Catherine
;
Adkins, Natalie Ross
;
Mueller, …
- In:
Journal of public policy & marketing : JPP & M ; an …
32
(
2013
),
pp. 156-164
Persistent link: https://www.econbiz.de/10009774912
Saved in:
2
Marketer acculturation to diversity needs : the case of modest fashion across two multicultural contexts
Slater, Stephanie
;
Demangeot, Catherine
- In:
Journal of business research : JBR
134
(
2021
),
pp. 702-715
Persistent link: https://www.econbiz.de/10012643951
Saved in:
3
Institutionalizing diversity-and-inclusion-engaged marketing for multicultural marketplace well-being
Kipnis, Eva
;
Demangeot, Catherine
;
Pullig, Chris
; …
- In:
Journal of public policy & marketing
40
(
2021
)
2
,
pp. 143-164
Persistent link: https://www.econbiz.de/10012534358
Saved in:
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