Narrow search
Showing 1 - 7 of 7
Cover Image
Historical research, academic politics and editorial activism
Tadajewski, Mark - In: Journal of marketing management : JMM ; journal of the … 39 (2023) 9/10, pp. 744-755
Persistent link: https://www.econbiz.de/10014338377
Cover Image
Paradigm debates and marketing theory, thought and practice : from the 1900s to the present day
Tadajewski, Mark - In: Journal of historical research in marketing 6 (2014) 3, pp. 303-330
Persistent link: https://www.econbiz.de/10010414294
Cover Image
Relationship marketing at Wanamaker's in the nineteenth and early twentieth centuries
Tadajewski, Mark - In: Journal of macromarketing : examining the interactions … 28 (2008) 2, pp. 169-182
Persistent link: https://www.econbiz.de/10003714766
Cover Image
Historical research in marketing theory and practice : a review essay
Tadajewski, Mark; Jones, D. G. Brian - In: Journal of marketing management : MM 30 (2014) 11/12, pp. 1239-1291
Persistent link: https://www.econbiz.de/10010433925
Cover Image
The Complete English Tradesman : business relations, trust, and honesty or "let’s rethink the history of relationship marketing"
Tadajewski, Mark - In: Journal of historical research in marketing 7 (2015) 3, pp. 407-422
Persistent link: https://www.econbiz.de/10011443094
Cover Image
Origins of marketing thought in Britain
Jones, Brain; Tadajewski, Mark - In: European journal of marketing : EJM 49 (2015) 7/8, pp. 1016-1039
Persistent link: https://www.econbiz.de/10011338823
Cover Image
Historical research in marketing management
Tadajewski, Mark (ed.); Jones, D. G. Brian (ed.) - 2018 - First issued in paperback
Persistent link: https://www.econbiz.de/10011913352