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~subject:"Electronic Commerce"
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Electronic Commerce
Consumer behaviour
37
Konsumentenverhalten
37
Online retailing
33
Online-Handel
33
E-commerce
21
Social Web
16
Social web
16
Internet marketing
14
Online-Marketing
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Theorie
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Theory
13
Viral marketing
8
Virales Marketing
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Competition
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Experiment
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Game theory
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Spieltheorie
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Wettbewerb
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Advertising effects
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Confidence
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Dienstleistungsqualität
6
Knowledge management
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Service quality
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Vertrauen
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Werbewirkung
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Wissensmanagement
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China
5
Customer satisfaction
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Kundenzufriedenheit
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Nash equilibrium
5
Nash-Gleichgewicht
5
Advertising
4
Artificial intelligence
4
Crowdsourcing
4
Customer integration
4
Einzelhandel
4
Extensive form game
4
Extensives Spiel
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Innovation
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English
21
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Ba, Sulin
17
Lu, Xianghua
6
Stallaert, Jan
5
Zhang, Zhongju
5
Whinston, Andrew B.
3
Zhang, Han
3
Huang, Lihua
2
Li, Jing
2
Luo, Xueming
2
Pavlou, Paul A.
2
Phang, Chee Wei
2
Cheng, Zhang
1
Feng, Yue
1
Huang, Lei
1
Johansson, Wayne
1
Johansson, Wayne C.
1
Ke, Dan
1
Magagna, Fabio
1
Moriguchi, Takeshi
1
Ow, Terence T.
1
Song, Peijian
1
Spaid, Brian I.
1
Sutanto, Juliana
1
Tan, Chuan-Hoo
1
Wood, Charles A.
1
Xu, Yunjie
1
Yao, Xinlin
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Decision support systems : DSS ; the international journal
2
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
Information systems research : ISR
2
E-business management : integration of Web technologies with business models
1
IEEE transactions on engineering management : EM
1
Journal of marketing
1
Journal of organizational computing and electronic commerce
1
Production and operations management : an international journal of the Production and Operations Management Society
1
Understanding the digital economy : data, tools and research
1
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ECONIS (ZBW)
21
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1
Promotional marketing or word-of-mouth? : evidence from online restaurant reviews
Lu, Xianghua
;
Ba, Sulin
;
Huang, Lihua
;
Feng, Yue
- In:
Information systems research : ISR
24
(
2013
)
3
,
pp. 596-612
Persistent link: https://www.econbiz.de/10010128867
Saved in:
2
An empirical study of the cross-channel effects between web and mobile shopping channels
Huang, Lei
;
Lu, Xianghua
;
Ba, Sulin
- In:
Information & management : the internat. journal of …
53
(
2016
)
2
,
pp. 265-278
Persistent link: https://www.econbiz.de/10011448507
Saved in:
3
Dynamic sales impacts of online physical product sampling
Yao, Xinlin
;
Lu, Xianghua
;
Phang, Chee Wei
;
Ba, Sulin
- In:
Information & management : the internat. journal of …
54
(
2017
)
5
,
pp. 599-612
Persistent link: https://www.econbiz.de/10011745448
Saved in:
4
Brand extension of online technology products : evidence from search engine to virtual communities and online news
Song, Peijian
;
Cheng, Zhang
;
Xu, Yunjie
;
Huang, Lihua
- In:
Decision support systems : DSS ; the international journal
49
(
2010
)
1
,
pp. 91-99
Persistent link: https://www.econbiz.de/10003953519
Saved in:
5
Leveraging O2O commerce for product promotion : an empirical investigation in mainland China
Phang, Chee Wei
;
Tan, Chuan-Hoo
;
Sutanto, Juliana
; …
- In:
IEEE transactions on engineering management : EM
61
(
2014
)
4
,
pp. 623-632
Persistent link: https://www.econbiz.de/10010461252
Saved in:
6
When and how to leverage e-commerce cart targeting : the relative and moderated effects of scarcity and price incentives with a two-stage field experiment and causal forest optimization
Luo, Xueming
;
Lu, Xianghua
;
Li, Jing
- In:
Information systems research : ISR
30
(
2019
)
4
,
pp. 1203-1227
Persistent link: https://www.econbiz.de/10012153327
Saved in:
7
The double-edged effects of e-commerce cart retargeting : does retargeting too early backfire?
Li, Jing
;
Luo, Xueming
;
Lu, Xianghua
;
Moriguchi, Takeshi
- In:
Journal of marketing
85
(
2021
)
4
,
pp. 123-140
Persistent link: https://www.econbiz.de/10012593258
Saved in:
8
Small companies in the digital economy
Ba, Sulin
;
Whinston, Andrew B.
;
Zhang, Han
- In:
Understanding the digital economy : data, tools and research
,
(pp. 185-200)
.
2000
Persistent link: https://www.econbiz.de/10001581856
Saved in:
9
The dynamics of the electronic market: an evolutionary game approach
Ba, Sulin
;
Whinston, Andrew B.
;
Zhang, Han
- In:
E-business management : integration of Web technologies …
,
(pp. 335-353)
.
2003
Persistent link: https://www.econbiz.de/10001748633
Saved in:
10
An exploratory study of the impact of e-service process on online customer satisfaction
Ba, Sulin
;
Johansson, Wayne C.
- In:
Production and operations management : an international …
17
(
2008
)
1
,
pp. 107-119
Persistent link: https://www.econbiz.de/10003754458
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