Similar Search Results

An investigation on incentive strategies in community building in business-to-business electronic markets

Li, Xiaoling; Li, Xinjian; Wang, Rui - In: Journal of business-to-business marketing 25 (2018) 4, pp. 261-272

Persistent link: https://www.econbiz.de/10011956310

E-tourism information literacy and its role in driving tourist satisfaction with online travel information : a qualitative comparative analysis

Wang, Rui; Wu, Chuanhui; Wang, Xia; Xu, Feifei; Yuan, … - In: Journal of travel research : a quarterly publication of … 63 (2024) 4, pp. 904-922

Persistent link: https://www.econbiz.de/10014582409

Building trust in online trade-in programs with a blockchain-enabled system

Chu, Xiang; Wang, Rui; Lin, Yan; Li, Yantong - In: Transportation research / E : an international journal 164 (2022), pp. 1-17

Persistent link: https://www.econbiz.de/10013366804

Chatbots in e-commerce : the effect of chatbot language style on customers' continuance usage intention and attitude toward brand

Li, Meichan; Wang, Rui - In: Journal of retailing and consumer services 71 (2023), pp. 1-12

Persistent link: https://www.econbiz.de/10014259217

Competition or cooperation : Strategy analysis for a social commerce platform

Song, Haiqing; Wang, Rui; Wang, Yulan - In: European journal of operational research : EJOR 318 (2024) 2, pp. 560-574

Persistent link: https://www.econbiz.de/10015047972

The New ‘Cat’ of the Internet: China’s Panda Diplomacy on Twitter

Huang, Zhao Alexandre; Wang, Rui - In: Big ideas in public relations research and practice, (pp. 69-85). 2019

Using the theoretical frameworks of public diplomacy and public relations, we mapped how the Chinese government has used panda imagery to build its national brand on Twitter and how this ‘panda diplomacy’ has facilitated its para-diplomatic actions. Our findings uncover new attempts by the...

Persistent link: https://www.econbiz.de/10015090234