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Understanding the role of consumer motivation and salesperson behavior in inducing positive cognitive and emotional responses during a sales encounter
Mallalieu, Lynnea
;
Nakamoto, Kent
- In:
Journal of marketing theory and practice
16
(
2008
)
3
,
pp. 183-197
Persistent link: https://www.econbiz.de/10003735487
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Consumer reactions to environmentally irresponsible sourcing practices : an intentionality and motive perspective
Mukandwal, Prabhjot S.
;
Cantor, David E.
;
Laczniak, …
- In:
The journal of supply chain management
60
(
2024
)
3
,
pp. 39-58
Persistent link: https://www.econbiz.de/10014634009
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