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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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ECONIS (ZBW)
23
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1
When altruistic decisions shape egoistic motives : motivation shift in sequential charitable support
Fanggidae, Jappy Parlindungan
;
Jin, Hyun Seung
;
Kim, …
- In:
International journal of advertising : the review of …
42
(
2023
)
6
,
pp. 1110-1143
Persistent link: https://www.econbiz.de/10014321557
Saved in:
2
When comparative valence frame affects brand extension evaluations : the moderating role of parent-extension fit
Baek, Tae Hyun
;
King, Karen Whitehill
- In:
International journal of advertising : the quarterly …
34
(
2015
)
2
,
pp. 382-401
Persistent link: https://www.econbiz.de/10011342914
Saved in:
3
Social exclusion influences on the effectiveness of altruistic versus egoistic appeals in charitable advertising
Baek, Tae Hyun
;
Yoon, Sukki
;
Kim, Seeun
;
Kim, Yeonshin
- In:
Marketing letters : a journal of research in marketing
30
(
2019
)
1
,
pp. 75-90
Persistent link: https://www.econbiz.de/10012016715
Saved in:
4
The influence of graphical versus numerical information representation modes on the compromise effect
Kim, Jungkeun
- In:
Marketing letters : a journal of research in marketing
28
(
2017
)
3
,
pp. 397-409
Persistent link: https://www.econbiz.de/10011730657
Saved in:
5
Why do experiments fail? : six practical suggestions for successful online experiments
Kim, Jungkeun
- In:
Journal of travel research : a quarterly publication of …
63
(
2024
)
7
,
pp. 1835-1844
Persistent link: https://www.econbiz.de/10015056419
Saved in:
6
Effects of metaverse experience on behavioral intention of visitors : moderating role of similarity between virtual and real experience
Shin, Seunghun
;
Koo, Chulmo
;
Kim, Jungkeun
;
Gursoy, Dogan
- In:
International journal of contemporary hospitality management
36
(
2024
)
12
,
pp. 4055-4073
Persistent link: https://www.econbiz.de/10015145307
Saved in:
7
Search for the underlying mechanism of framing effects in multi-alternative and multi-attribute decision situations
Kim, Jungkeun
;
Kim, Jae-eun
;
Marshall, Roger
- In:
Journal of business research : JBR
67
(
2014
)
3
,
pp. 388-385
Persistent link: https://www.econbiz.de/10010245239
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8
Effects of cognitive resource availability on consumer decisions involving counterfeit products : the role of perceived justification
Kim, Jungkeun
;
Kim, Jae-eun
;
Park, Jongwon
- In:
Marketing letters : a journal of research in marketing
23
(
2012
)
3
,
pp. 869-881
Persistent link: https://www.econbiz.de/10009579956
Saved in:
9
A multi-attribute examination of consumer conformity in group-level ordering
Lee, Jacob C.
;
Kim, Jungkeun
;
Kwak, Kyuseop
- In:
Australasian marketing journal
26
(
2018
)
1
,
pp. 41-48
Persistent link: https://www.econbiz.de/10011880459
Saved in:
10
The color of choice : the influence of presenting product information in color on the compromise effect
Kim, Jungkeun
;
Spence, Mark T.
;
Marshall, Roger
- In:
Journal of retailing
94
(
2018
)
2
,
pp. 167-185
Persistent link: https://www.econbiz.de/10011881397
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