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Does improvisation help or hinder planning in determining export success? : decision theory applied to exporting
Nemkova, Ekaterina; Souchon, Anne L.; Hughes, Paul; … - In: Journal of international marketing 23 (2015) 3, pp. 41-65
Persistent link: https://www.econbiz.de/10011341900
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Leveraging of Dynamic export capabilities for competitive advantage and performance consequences : evidence from China
Efrat, Kalanit; Hughes, Paul; Nemkova, Ekaterina; … - In: Journal of business research : JBR 84 (2018), pp. 114-124
Persistent link: https://www.econbiz.de/10011802799
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Quadratic effects of dynamic decision-making capability on innovation orientation and performance : evidence from Chinese exporters
Hughes, Paul; Souchon, Anne L.; Nemkova, Ekaterina; … - In: Industrial marketing management : the international … 83 (2019), pp. 59-69
Persistent link: https://www.econbiz.de/10012146609