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This research has two main objectives. The first is to fill the knowledge gap on the role which the external environment plays in the strategic behavior of exporting companies, taking into account the psychological distances between the domestic and foreign markets. The second aim is to clarify...
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This paper has two main objectives. First objective involves defining export entrepreneurship as well as its dimensions of speed, degree, and scope. These objectives respond to current literature scarcity and fragmentation. Second, to employ empirical analysis to explore export entrepreneurship...
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Purpose This paper has two objectives in the area of industrialised small- and medium-sized industrial company (SME) export activity. First, it responds to the gap in the literature on the role of market intelligence in the interrelations between perceived psychic distance, marketing mix...
Persistent link: https://www.econbiz.de/10014843860