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Export promotion strategy and performance : the role of international experience
Hultman, Magnus; Katsikeas, Constantine S.; Robson, … - In: Journal of international marketing 19 (2011) 4, pp. 17-39
Persistent link: https://www.econbiz.de/10009412157
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Sources of competitive advantage in high performing exporting companies
Piercy, Nigel; Kaleka, Anna; Katsikeas, Constantine S. - In: Journal of world business : JWB 33 (1998) 4, pp. 378-393
Persistent link: https://www.econbiz.de/10001380979
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An examination of branding advantage in export ventures
Spyropoulou, Stavroula; Skarmeas, Dionysis; Katsikeas, … - In: European journal of marketing : EJM 45 (2011) 6, pp. 910-935
Persistent link: https://www.econbiz.de/10009231676
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The role of corporate image in business-to-business export ventures : a resource-based approach
Spyropoulou, Stavroula; Skarmeas, Dionysis; Katsikeas, … - In: Industrial marketing management : the international … 39 (2010) 5, pp. 752-760
Persistent link: https://www.econbiz.de/10008737509
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Export stimuli : export intention compared with export activity
Morgan, Robert E.; Katsikeas, Constantine S. - 2008
Persistent link: https://www.econbiz.de/10003655303
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Environmentally friendly export business strategy : its determinants and effects on competitive advantage and performance
Leonidou, Leonidas C.; Fotiadis, Thomas A.; … - In: International business review : the official journal of … 24 (2015) 5, pp. 798-811
Persistent link: https://www.econbiz.de/10011372710
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Managers' process thinking skills, dynamic capabilities and performance in export ventures
Vardarsuyu, Merve; Spyropoulou, Stavroula; Mengüç, Bülent - In: International marketing review 41 (2024) 1, pp. 302-332
Persistent link: https://www.econbiz.de/10014524788