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Market-based assets and capabilies, business processes, and financial performance : Report No. 04-102
Ramaswami, Sridhar N.; Bhargava, Mukesh; Srivastava, … - In: MSI reports : working paper series (2004) 1, pp. 47-75
Persistent link: https://www.econbiz.de/10002200392
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Market-based capabilities and financial performance of firms : insights into marketing's contribution to firm value
Ramaswami, Sridhar N.; Srivastava, Rajendra Krishan; … - In: Journal of the Academy of Marketing Science 37 (2009) 2, pp. 97-116
Persistent link: https://www.econbiz.de/10003850890
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Innovation pathway to profitability : the role of entrepreneurial orientation and marketing capabilities
Arunachalam, S.; Ramaswami, Sridhar N.; Herrmann, Pol; … - In: Journal of the Academy of Marketing Science 46 (2018) 4, pp. 744-766
Persistent link: https://www.econbiz.de/10011911304
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Should a firm bring a supplier into the boardroom?
Ambulkar, Saurabh; Arunachalam, S.; Bommaraju, Raghu; … - In: Production and operations management : the flagship … 32 (2023) 1, pp. 28-44
Persistent link: https://www.econbiz.de/10014265950
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Equity control and the survival of international joint ventures : a contingency approach
Lu, Jane W.; Hébert, Louis; Agarwal, Sanjeev - 2008
Persistent link: https://www.econbiz.de/10003616671