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Firm performance
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Morgan, Neil A.
14
Feng, Hui
4
Rego, Lopo L.
4
Katsikeas, Constantine S.
3
Vorhies, Douglas W.
3
Whitler, Kimberly A.
3
Wiles, Michael A.
3
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2
Bhattacharya, Abhi
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Journal of the Academy of Marketing Science
7
Journal of international marketing
2
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Industrial marketing management : the international journal for industrial and high-tech firms
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Innovation and strategy
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1
Brand portfolio strategy and firm performance ; Report No. 06-101
Morgan, Neil A.
;
Rego, Lopo L.
- In:
MSI reports : working paper series
(
2006
)
1
,
pp. 23-44
Persistent link: https://www.econbiz.de/10003340365
Saved in:
2
Firm capabilities and growth : the moderating role of market conditions
Feng, Hui
;
Morgan, Neil A.
;
Rego, Lopo L.
- In:
Journal of the Academy of Marketing Science
45
(
2017
)
1
,
pp. 76-92
Persistent link: https://www.econbiz.de/10011637154
Saved in:
3
Customer satisfaction and firm profits in monopolies : a study of utilities
Bhattacharya, Abhi
;
Morgan, Neil A.
;
Rego, Lopo L.
- In:
Journal of marketing research
58
(
2021
)
1
,
pp. 202-222
Persistent link: https://www.econbiz.de/10012426513
Saved in:
4
Marketing department power and firm performance
Feng, Hui
;
Morgan, Neil A.
;
Rego, Lopo L.
- In:
Journal of marketing
79
(
2015
)
5
,
pp. 1-20
Persistent link: https://www.econbiz.de/10011372426
Saved in:
5
Marketing and business performance
Morgan, Neil A.
- In:
Journal of the Academy of Marketing Science
40
(
2012
)
1
,
pp. 102-119
Persistent link: https://www.econbiz.de/10009507839
Saved in:
6
Export marketing strategy implementation, export marketing capabilities, and export venture performance
Morgan, Neil A.
;
Katsikeas, Constantine S.
;
Vorhies, …
- In:
Journal of the Academy of Marketing Science
40
(
2012
)
2
,
pp. 271-289
Persistent link: https://www.econbiz.de/10009524891
Saved in:
7
Market orientation, marketing capabilities, and firm performance
Morgan, Neil A.
;
Vorhies, Douglas W.
;
Mason, Charlotte H.
- In:
Strategic management journal
30
(
2009
)
8
,
pp. 909-920
Persistent link: https://www.econbiz.de/10003858928
Saved in:
8
Strategic goal accomplishment in export ventures : the role of capabilities, knowledge, and environment
Spyropoulou, Stavroula
;
Katsikeas, Constantine S.
; …
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
1
,
pp. 109-129
Persistent link: https://www.econbiz.de/10011865110
Saved in:
9
Which competitive advantage(s)? : competitive advantage-market performance relationships in international markets
Kaleka, Anna
;
Morgan, Neil A.
- In:
Journal of international marketing
25
(
2017
)
4
,
pp. 25-49
Persistent link: https://www.econbiz.de/10011784174
Saved in:
10
Assessing performance outcomes in marketing
Katsikeas, Constantine S.
;
Morgan, Neil A.
;
Leonidou, …
- In:
Journal of marketing
80
(
2016
)
2
,
pp. 1-20
Persistent link: https://www.econbiz.de/10011458667
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