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Corporate brand expressions in business-to-business companies' websites : evidence from Brazil and India
Simões, Cláudia; Singh, Jaywant; Perin, Marcelo Gattermann - In: Industrial marketing management : the international … 51 (2015), pp. 59-68
Persistent link: https://www.econbiz.de/10011422737
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The nature of the relationship between corporate identity and corporate sustainability : evidence from the retail industry
Simões, Cláudia; Sebastiani, Roberta - In: Business ethics quarterly : the journal of the Society … 27 (2017) 3, pp. 423-453
Persistent link: https://www.econbiz.de/10011735310
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From organizational ambidexterity to organizational performance : the mediating role of value co-creation
Sarmento, Maria; Simões, Cláudia; Lages, Luis Filipe - In: Industrial marketing management : the international … 118 (2024), pp. 175-188
Persistent link: https://www.econbiz.de/10014531692
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The role of corporate culture, market orientation and organisationl commitment in organisational performance : the case of non-profit organisations
Pinho, José Carlos; Rodrigues, Ana Paula; Dibb, Sally - In: The journal of management development 33 (2014) 4, pp. 374-398
Persistent link: https://www.econbiz.de/10010363285
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Performing market segmentation : a performative perspective
Venter, Peet; Wright, Alex; Dibb, Sally - In: Marketing performativity : theories, practices and devices, (pp. 61-83). 2017
Persistent link: https://www.econbiz.de/10011616286