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Purpose – This paper aims to extend current understanding of organisational choice theory through examining to what extent firm‐level factors influence the growth of franchisee‐owned mini‐chains within Australian franchise systems. In particular, this study examines how the age of the...
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Purpose – Although Australian franchising sector regulation promotes system disclosure and provides for mandatory conflict mediation, there is some concern that inequities exist within the conflict management process. From 2006 to 2008 no less than four government inquiries into franchising...
Persistent link: https://www.econbiz.de/10014674697
This paper analyses operational differences between mobile franchising arrangements and fixed‐site franchises from an agency‐theoretic perspective. Almost 40 per cent of all franchised units in Australia operate as mobile or home‐based businesses, predominantly in service industries where...
Persistent link: https://www.econbiz.de/10014722086
Purpose – The purpose of this paper is to examine how pre-entry franchising information (i.e. franchisor-provided) influences the confirmation (or not) of franchisees' pre-entry expectations and their subsequent assessment of trust in their franchisor. Relationships with outcome variables,...
Persistent link: https://www.econbiz.de/10014723928
Franchising and branding are almost interchangeable as concepts, yet a dearth of academic branding research in the franchising sector prevails. The aim of the study is to understand why franchisees vary in attitude toward the franchisor brand. A further aim is to give guidance to franchisors on...
Persistent link: https://www.econbiz.de/10010869721
This paper compares the use of flat continuing franchise fees or royalties with percentage‐based continuing franchise fees in Australian franchises. The population of Australian franchisors is surveyed to investigate why some franchisors choose a flat continuing fee structure. It is found that...
Persistent link: https://www.econbiz.de/10014849225