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How chiropractic advertising is viewed by the general public : en empirical analysis
Freeman, Gordon L.; Moser, H. R. - In: Journal of business and economic perspectives 35 (2009) 1, pp. 52-69
Persistent link: https://www.econbiz.de/10003927899
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An empirical analysis of consumers' attitudes toward chiropractic services advertising : a comparative cross-sectional study
Moser, H. R.; Freeman, Gordon L. - In: Services marketing quarterly 31 (2010) 2, pp. 253-274
Persistent link: https://www.econbiz.de/10003960134
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An empirical analysis of ethical and professional issues in physicians' advertising : a comparative cross-sectional study
Moser, H. R.; Stevens, Robert E.; Loudon, David - In: Health marketing quarterly 33 (2016) 3, pp. 255-273
Persistent link: https://www.econbiz.de/10011584756