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~subject:"India"
~type_genre:"Aufsatz in Zeitschrift"
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Aufsatz in Zeitschrift
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International journal of Indian culture and business management
8
Young consumers : insight and ideas for responsible marketers
7
World development : the multi-disciplinary international journal devoted to the study and promotion of world development
6
International journal of Indian culture and business management : IJICBM
5
The Indian journal of labour economics : a quarterly journal of Indian Society of Labour Economics
5
Vision : the journal of business perspective
5
Global business review
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Journal of internet commerce
4
The journal of development studies
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Asia Pacific journal of marketing and logistics
3
International journal of consumer studies
3
Journal of Global Entrepreneurship Research : JGER
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The IUP journal of marketing management : IJMM
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International journal of business innovation and research : IJBIR
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International journal of emerging markets
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Journal of international consumer marketing
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Journal of international development : the journal of the Development Studies Association
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Journal of targeting, measurement and analysis for marketing
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Labour & development
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Quantitative economics : QE ; journal of the Econometric Society
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The European journal of development research : journal of the European Association of Development Research and Training Institutes (EADI)
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Administrative Sciences : open access journal
1
American economic journal : a journal of the American Economic Association
1
American economic review
1
Artha vijñāna : journal of the Gokhale Institute of Politics and Economics
1
Arts and the market : AAM
1
Asia-Pacific journal of management research and innovation : APJMRI
1
Business analyst : a refereed journal of Shri Ram College of Commerce
1
Cogent economics & finance
1
Decision : official journal of Indian Institute of Management Calcutta
1
Development policy review
1
Economics of education review
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Indian economic review : official journal of Delhi School of Economics
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International journal of business and economics
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International journal of business and emerging markets : IJBEM
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International journal of business and globalisation : IJBG
1
International journal of business competition and growth : IJBCG
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International journal of economics and business research : IJEBR
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International journal of electronic marketing and retailing : IJEMR
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ECONIS (ZBW)
136
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1
An analysis of celebrity repositioning through reality television
Kabra, Shradha
;
Dass, Sumanjit
;
Popli, Sapna
- In:
Arts and the market : AAM
12
(
2022
)
1
,
pp. 52-69
Persistent link: https://www.econbiz.de/10012879087
Saved in:
2
The amazing race to India : prominence in reality television affects destination image and travel intentions
Tessitore, Tina
;
Pandelaere, Mario
;
Van Kerckhove, Anneleen
- In:
Tourism management : research, policies, practice
42
(
2014
),
pp. 3-12
Persistent link: https://www.econbiz.de/10010354168
Saved in:
3
TV viewing habits amongst urban children
Ahluwalia, Amardeep Kaur
;
Singh, Raghbir
- In:
The IUP journal of marketing management : IJMM
10
(
2011
)
1
,
pp. 45-62
Persistent link: https://www.econbiz.de/10009237018
Saved in:
4
Cultural economics of TV programme cloning : or why India has produced multi-"millionaires"
Thomas, Amos Owen
- In:
International journal of emerging markets
1
(
2006
)
1
,
pp. 35-47
Persistent link: https://www.econbiz.de/10003456517
Saved in:
5
The television cult : prevalence of brand placements in an Indian reality show
Natarajan, Thamaraiselvan
;
Jayapal, Jegan
;
Gangadharan, …
- In:
Journal of promotion management : innovations in …
27
(
2021
)
7
,
pp. 971-997
Persistent link: https://www.econbiz.de/10012623360
Saved in:
6
The impact of TRAI's tariff order on the Indian television industry : an exploratory analysis
Nadar, Diwahar Sunder
- In:
The IUP journal of business strategy : IJBS
16
(
2019
)
4
,
pp. 47-65
Persistent link: https://www.econbiz.de/10012182636
Saved in:
7
Audience measurement and media fragmentation : revisiting the monopoly question
Taneja, Harsh
- In:
The journal of media economics
26
(
2013
)
4
,
pp. 203-219
Persistent link: https://www.econbiz.de/10010346821
Saved in:
8
The effect of content credibility on consumer-based brand equity : the case of Indian television channels
Bakshi, Madhupa
;
Khan, Bilal Mustafa
;
Mishra, Prashant
- In:
International journal of Indian culture and business …
8
(
2014
)
3
,
pp. 329-344
Persistent link: https://www.econbiz.de/10010401590
Saved in:
9
An assessment of video viewership preference of Indian viewers
Jain, Rashmi
- In:
International journal of Indian culture and business …
24
(
2021
)
4
,
pp. 465-480
Persistent link: https://www.econbiz.de/10012799073
Saved in:
10
India's literate rural youth as a human resource : imperatives for planning
Singh, Tarlok
- In:
South Asian studies
2
(
1985
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10001093614
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