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India
Indien
19
Consumer behaviour
13
Konsumentenverhalten
13
Beziehungsmarketing
8
Einzelhandel
8
Relationship marketing
8
Retail trade
8
Customer satisfaction
6
Kundenzufriedenheit
6
Sonderangebot
6
Special offers
6
Online retailing
3
Online-Handel
3
AHP approach
2
AHP-Verfahren
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Bank
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Brand image
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English
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Hemalatha, M.
10
Sivakumar, V. J.
9
Moorthi, Y. L. R.
4
Padmavathy, C.
2
Balaji, M. S.
1
Bhuvaneskumar, A.
1
Chandrasekaran, R.
1
Chopdar, Prasanta Kr.
1
Gopalakrishnan, S.
1
Jayakumar, G. S. David Sam
1
Mohan, Bijuna C.
1
Najma, S.
1
Narayanan, A. G. V.
1
Nayaki, S. Senthil
1
Pavithra, A. C.
1
Pushparaj, Nancyprabha
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Sezhiyan, D. M.
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International journal of business innovation and research
6
IIMB management review
2
International journal of business excellence
2
International journal of business information systems : IJBIS
2
The international journal of bank marketing : IJBM
2
Asia-Pacific journal of management research and innovation
1
Benchmarking : an international journal
1
International journal of Indian culture and business management
1
Knowledge management and drivers of innovation in services
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ECONIS (ZBW)
19
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1
Segmentation of Indian shoppers based on store attributes
Hemalatha, M.
;
Sivakumar, V. J.
;
Jayakumar, G. S. David Sam
- In:
International journal of business innovation and research
3
(
2009
)
6
,
pp. 651-669
Persistent link: https://www.econbiz.de/10003892040
Saved in:
2
Retail event satisfaction measurement model : an Indian context
Hemalatha, M.
;
Sivakumar, V. J.
- In:
International journal of Indian culture and business …
2
(
2009
)
6
,
pp. 654-669
Persistent link: https://www.econbiz.de/10003953025
Saved in:
3
Modelling clearance sales store loyalty behaviour of Indian shoppers
Hemalatha, M.
;
Sivakumar, V. J.
- In:
International journal of business excellence
3
(
2010
)
2
,
pp. 206-225
Persistent link: https://www.econbiz.de/10009575528
Saved in:
4
Modelling clearance sales shopping behaviour
Hemalatha, M.
;
Sivakumar, V. J.
;
Narayanan, A. G. V.
- In:
International journal of business innovation and research
4
(
2010
)
5
,
pp. 451-474
Persistent link: https://www.econbiz.de/10008798779
Saved in:
5
Brand management : the Indian context
Moorthi, Y. L. R.
-
1999
Persistent link: https://www.econbiz.de/10001404321
Saved in:
6
Non-linear growth : the road ahead for Indian IT outsourcing companies ; the Cognizant experience ; in conversation with R. Chandrasekaran, President and MD, global delivery, Cognizant
Chandrasekaran, R.
;
Moorthi, Y. L. R.
- In:
IIMB management review
23
(
2011
)
3
,
pp. 151-162
Persistent link: https://www.econbiz.de/10009569720
Saved in:
7
Non-linear growth : the road ahead for Indian IT outsourcing companies ; the Infosys experience : in conversation with S. Gopalakrishnan, CEO and MD, Infosys Technologies
Gopalakrishnan, S.
;
Moorthi, Y. L. R.
- In:
IIMB management review
23
(
2011
)
2
,
pp. 91-101
Persistent link: https://www.econbiz.de/10009569726
Saved in:
8
Segmentation of clearance sales shoppers based on store attributes
Hemalatha, M.
- In:
International journal of business innovation and research
5
(
2011
)
6
,
pp. 639-662
Persistent link: https://www.econbiz.de/10009388784
Saved in:
9
A predictive modeling of retail satisfaction : a data mining approach to retail service industry
Hemalatha, M.
- In:
Knowledge management and drivers of innovation in services
,
(pp. 175-189)
.
2012
Persistent link: https://www.econbiz.de/10009681004
Saved in:
10
Market basket analysis : data mining application in Indian retailing
Hemalatha, M.
- In:
International journal of business information systems : …
10
(
2012
)
1
,
pp. 109-129
Persistent link: https://www.econbiz.de/10009550115
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