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Indien
India
10
Einzelhandel
8
Retail trade
8
Consumer behaviour
6
Konsumentenverhalten
6
Sonderangebot
6
Special offers
6
Customer satisfaction
3
Kundenzufriedenheit
3
Beziehungsmarketing
2
Business start-up
2
Cluster analysis
2
Clusteranalyse
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Data Mining
2
Data mining
2
Entrepreneurs
2
Entrepreneurship
2
Entrepreneurship approach
2
Frauen
2
Market segmentation
2
Marketing management
2
Marketingmanagement
2
Marktsegmentierung
2
Relationship marketing
2
Textile distribution
2
Textilhandel
2
Unternehmensgründung
2
Unternehmer
2
Women
2
Betriebliche Standortwahl
1
Bundling strategy
1
Classification
1
Competitive advantage
1
Corporate reputation
1
Customer analysis
1
Erfolgsfaktor
1
Firm location choice
1
Firm performance
1
Firmenimage
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Hemalatha, M.
10
Sivakumar, V. J.
4
Jayakumar, G. S. David Sam
1
Najma, S.
1
Narayanan, A. G. V.
1
Nayaki, S. Senthil
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Sezhiyan, D. M.
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International journal of business innovation and research
4
International journal of business excellence
2
International journal of business information systems : IJBIS
2
International journal of Indian culture and business management
1
Knowledge management and drivers of innovation in services
1
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ECONIS (ZBW)
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A fuzzy clustering approach for segmenting Indian retail market based on store image
Sezhiyan, D. M.
;
Hemalatha, M.
- In:
International journal of business excellence
4
(
2011
)
6
,
pp. 731-750
Persistent link: https://www.econbiz.de/10009505720
Saved in:
2
Segmentation of clearance sales shoppers based on store attributes
Hemalatha, M.
- In:
International journal of business innovation and research
5
(
2011
)
6
,
pp. 639-662
Persistent link: https://www.econbiz.de/10009388784
Saved in:
3
A predictive modeling of retail satisfaction : a data mining approach to retail service industry
Hemalatha, M.
- In:
Knowledge management and drivers of innovation in services
,
(pp. 175-189)
.
2012
Persistent link: https://www.econbiz.de/10009681004
Saved in:
4
Market basket analysis : data mining application in Indian retailing
Hemalatha, M.
- In:
International journal of business information systems : …
10
(
2012
)
1
,
pp. 109-129
Persistent link: https://www.econbiz.de/10009550115
Saved in:
5
Segmentation of Indian shoppers based on store attributes
Hemalatha, M.
;
Sivakumar, V. J.
;
Jayakumar, G. S. David Sam
- In:
International journal of business innovation and research
3
(
2009
)
6
,
pp. 651-669
Persistent link: https://www.econbiz.de/10003892040
Saved in:
6
Retail event satisfaction measurement model : an Indian context
Hemalatha, M.
;
Sivakumar, V. J.
- In:
International journal of Indian culture and business …
2
(
2009
)
6
,
pp. 654-669
Persistent link: https://www.econbiz.de/10003953025
Saved in:
7
The antedecents of store patronage behaviour in Indian kirana store
Hemalatha, M.
;
Najma, S.
- In:
International journal of business innovation and research
7
(
2013
)
5
,
pp. 554-571
Persistent link: https://www.econbiz.de/10010212965
Saved in:
8
Modelling clearance sales store loyalty behaviour of Indian shoppers
Hemalatha, M.
;
Sivakumar, V. J.
- In:
International journal of business excellence
3
(
2010
)
2
,
pp. 206-225
Persistent link: https://www.econbiz.de/10009575528
Saved in:
9
K-means clustering for profiling the rural women entrepreneurs in India
Hemalatha, M.
;
Nayaki, S. Senthil
- In:
International journal of business information systems : …
17
(
2014
)
1
,
pp. 33-48
Persistent link: https://www.econbiz.de/10010478562
Saved in:
10
Modelling clearance sales shopping behaviour
Hemalatha, M.
;
Sivakumar, V. J.
;
Narayanan, A. G. V.
- In:
International journal of business innovation and research
4
(
2010
)
5
,
pp. 451-474
Persistent link: https://www.econbiz.de/10008798779
Saved in:
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