Managing personal creativity / Jeffrey Mauzy -- The prepared mind versus the beginner's mind / Mark Stefik and Barbara Stefik -- When you build in the world, you build in your mind / Robert Rasmusssen -- Driving creativity and innovation through culture / Anne Archer and Doris Walczyk --...

Purpose – Design thinking is a process of continuously redesigning a business to achieve both product and process innovation. The purpose of this paper is to present a this case study of two managers – both highly capable and committed, both seeking to innovate – a design thinking approach...

Purpose – Researchers at the University of Virginia's Darden Business School and the Design Management Institute report on field research into how widely design thinking is being adopted in leading companies and how effectively is it being adapted in a variety of industries....