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The effects of country and gender differences on consumer innovativeness and decision processes in a highly globalized high-tech product market

Kim, Wooyang; Di Benedetto, C. Anthony; Lancioni, Richard A. - In: Asia Pacific journal of marketing and logistics 23 (2011) 5, pp. 714-744

Persistent link: https://www.econbiz.de/10009408729

The Effects of Country and Gender Differences on Consumer Innovativeness and Decision Processes in a Highly Globalized High-Tech Product Market

Kim, Wooyang; Di Benedetto, C. Anthony; Lancioni, Richard - 2014

The purpose of this paper is to focus on two objectives. First, to investigate how two consumer innovativeness measures (domain-specific innovativeness (DSI) and general innovativeness (GI)) in a highly globalized product market (i.e. laptop computer) are related to two widely used demographics,...

Persistent link: https://www.econbiz.de/10014041385

Successful industrial product innovation : an integrative literature review

Calantone, Roger J. - 1990 - 1. publ.

Persistent link: https://www.econbiz.de/10013391732

The emergence of the product innovation discipline and implications for future research

Di Benedetto, C. Anthony - In: The PDMA handbook of new product development, (pp. 416-426). 2013

Persistent link: https://www.econbiz.de/10009710735

Product launch

Di Benedetto, C. Anthony - In: Global innovation science handbook, (pp. 751-761). 2014

Persistent link: https://www.econbiz.de/10010472025

Does pioneering advantage exist? : A cross-national comparative study

Song, X. Michael; Di Benedetto, C. Anthony; Zhao, … - 1999

Persistent link: https://www.econbiz.de/10001412784

New product development process execution, integration mechanisms, capabilities and outcomes : evidence from Chinese high-technology ventures

Robson, Matthew J.; Chuang, Fu-Mei; Morgan, Robert E.; … - In: British journal of management 34 (2023) 4, pp. 2036-2056

Persistent link: https://www.econbiz.de/10014431422

The impact of formal processes for market information acquisition and utilization on the performance of Chinese new ventures

Song, Michael; Di Benedetto, C. Anthony; Parry, Mark E. - In: International journal of research in marketing : IJRM ; … 26 (2009) 4, pp. 314-323

Persistent link: https://www.econbiz.de/10003906425

Managing the supply chain implications of launch

Calantone, Roger J.; Di Benedetto, C. Anthony - In: The PDMA handbook of new product development, (pp. 325-338). 2013

Persistent link: https://www.econbiz.de/10009710745

Launch timing and launch activites proficiency as antecedents to new product performance

Catalone, Roger; Di Benedetto, C. Anthony; Rubera, Gaia - In: Journal of global scholars of marketing science : … 22 (2012) 4, pp. 290-309

Persistent link: https://www.econbiz.de/10010406530