What is the mean reason to formulate values in the firms or organizations? The main answer is to facilitate the alignment of employees and organizational values to increase motivation and effectiveness with better outcomes in performance and investment alike. However, there are few efforts to...

This research is aimed to determine the main values-based innovation able to focus the human resources in the organizations, to encourage the innovation with higher impact and accurate results for competitiveness, based on successful worldwide firms to be applied in Mexico and Spain. The...

Objective. It is to propose a construct relating three previously published models of: leadership style, e-leadership skills and digital marketing innovation, as a construct to disclose how are their relationships dependent to the manager´s gender, for improving their SMEs digital marketing...

Innovation can be broken down in stages (INNOVS) to increase the Competitive Advantage. When the Innovation improves the Knowledge Management in the firms based on the sense of information: for, from and about the customers, is called: Customer Knowledge Management (CKM). The aim of this study...

Spanish Abstract: El presente trabajo, es un estudio documental que describe la importancia de los factores que determinan la innovación del modelo de negocios (IMN) en la creación de ventaja competitiva. Así, la aportación para el lector es presentarle los conceptos básicos de qué es un...

Innovation can be broken down in stages (INNOVS) to increase the Competitive Advantage. When the Innovation improves the Knowledge Management in the firms based on the sense of information: for, from and about the customers, is called: Customer Knowledge Management (CKM). The aim of this study...

Innovation in different Stages (INNOVS) is considered an important driver to create and increase the competitive advantage (OECD, 2005; White & Bruton, 2011; INSEAD, 2013; Dussauge et al, 1992; Hill &Jones, 2011). By other hand, Knowledge management today, is considered a real factor for improving innovation in...

Innovation can be broken down in stages (INNOVS) to increase the competitive advantage. When the Innovation improves the Knowledge Management in the firms based on the sense of information: for, from and about the customers, is called: Customer Knowledge Management (CKM). The aim of this study...

The Type of Innovation as an Innovation Process component, increases the competitive advantage of the firms. The Customer Knowledge Management, influences the Firm´s Process Innovation, based on the sense of information: for, from and about the customers, that increase the market opportunities....

Knowledge society organizations are urged to realize developed into an area of major significance such as customer relationship management in a context o rapid market transformation. The purpose of innovation is to efficiently the activities en areas of major significance in the organizations,...