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Eco-innovations in emerging markets : analyzing consumer behaviour and adaptability

Reyes-Mercado, Pável - 2016

Persistent link: https://www.econbiz.de/10011483911

Engineering the roadmap of reverse innovation : complexities in driving business processes from local to global destinations

Reyes-Mercado, Pável - In: Start-up enterprises and contemporary innovation …, (pp. 37-47). 2018

Persistent link: https://www.econbiz.de/10011764691

Adoption of renewable energy technologies in Mexico : the role of cognitive factors and innovation attributes

Reyes-Mercado, Pável; Rajagopal - In: International journal of energy sector management : IJESM 11 (2017) 4, pp. 626-649

Persistent link: https://www.econbiz.de/10011801629

Dynamics of disruptive innovations in outperforming global brands : a study in Mexico

Reyes-Mercado, Pável; Rajagopal - In: International journal of business excellence 11 (2017) 1, pp. 1-15

Persistent link: https://www.econbiz.de/10011710578

The perception of policy instruments for the development of innovation in R&D-intensive organisations

Larios Hernández, Guillermo Jesús; Reyes-Mercado, Pável - In: International journal of business competition and … 7 (2020) 2, pp. 148-163

Persistent link: https://www.econbiz.de/10012506230

Eco-Innovations in Emerging Markets : Analyzing Consumer Behaviour and Adaptability

Reyes-Mercado, Pável - 2016

Through a comprehensive analysis of cognitive factors and eco-innovation attributes, this book provides an understanding into why and how renewable energy technologies are adopted in an emerging market. Drawing on theories such as theory of reasoned action and theory of planned behaviour,...

Persistent link: https://www.econbiz.de/10012397636

Impact of service co-creation on performance of firms : the mediating role of market oriented strategies

Verma, Rajeev; Rajagopal; Mercado, Pável Reyes - In: International journal of services and operations management 15 (2013) 4, pp. 449-466

Persistent link: https://www.econbiz.de/10009786589

Examining the role of business resilience and digital transformation intention on business model innovation in post-pandemic era

Kumari, Ranjani; Verma, Rajeev - In: Entrepreneurship, Innovation, and Technology : A …, (pp. 257-282). 2024

Persistent link: https://www.econbiz.de/10015142230

Linking resource-advantage (R-A) theory and service-dominant (S-D) logic : an integrative framework of service innovation research

Verma, Rajeev; Jayasimha, K. R. - In: International journal of business competition and … 2 (2012) 4, pp. 306-323

Persistent link: https://www.econbiz.de/10009664933

Service delivery innovation architecture : an empirical study of antecedents and outcomes

Verma, Rajeev; Jayasimha, K. R. - In: IIMB management review 26 (2014) 2, pp. 105-121

Persistent link: https://www.econbiz.de/10010414380