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How does a component from a supplier with high reputation for product innovation improve the perception of a final offering? : a process perspective
Linder, Christian; Seidenstricker, Sven - In: European management journal 36 (2018) 2, pp. 288-299
Persistent link: https://www.econbiz.de/10011845802
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The influence of public relations and communication functions on perceptions of organizational success, innovation and reputation
Blotnicky, Karen A.; Thurlow, Amy - In: International journal of management and marketing … 14 (2021) 1, pp. 1-17
Persistent link: https://www.econbiz.de/10012671273
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Strategic change and innovation reputation : opening up the innovation process
Morgan, Todd; Obal, Michael W.; Jewell, Robert D. - In: Journal of business research : JBR 132 (2021), pp. 249-259
Persistent link: https://www.econbiz.de/10012581604
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A game theory perspective of asymmetric alliances for new product development
Chou, P. Ben; Thomas, Ellen - In: International journal of entrepreneurship and … 19 (2015) 1/2, pp. 99-116
Persistent link: https://www.econbiz.de/10011343662
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Alliances, networks and competitive strategy : rethinking clusters of innovation
Tracey, Paul; Clark, Gordon L. - In: Growth and change : a journal of urban and regional policy 34 (2003) 1, pp. 1-16
Persistent link: https://www.econbiz.de/10001769955
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Marketing strategy : an assessment of the state of the field and outlook
Varadarajan, P. Rajan; Jayachandran, Satish - 2009
Persistent link: https://www.econbiz.de/10003837010
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Collaborative Product Development with Competitors to Stimulate Downstream Innovation
Erzurumlu, Sinan - 2013
Open innovation through collaboration could be beneficial for various reasons, but participating firms must also consider the strategic consequences of their formation on the supply chain. This study is concerned with how open innovation through inter-firm collaboration and strategic alliances...
Persistent link: https://www.econbiz.de/10014043087
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Open innovation and business performance improvement in strategic business alliances
Strašek, Aleksander; Pušavec, Franci; Likar, Borut - In: Management : journal of contemporary management issues 25 (2020) 1, pp. 133-144
Persistent link: https://www.econbiz.de/10012253947
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Smart, connected products change a company's business strategy orientation
Mohelska, Hana; Sokolova, Marcela - In: Applied economics 48 (2016) 46/48, pp. 4502-4509
Persistent link: https://www.econbiz.de/10011640124