Mumford, Michael D.; Bedell-Avers, Katrina E.; Hunter, … - In: Multi-level issues in creativity and innovation, (pp. 107-154). 2008
Scholars continue to debate whether planning, in fact, contributes to creativity and innovation. In this chapter, we argue that planning is critical to innovation and will contribute to the generation of viable new ideas. Effective planning, however, must be based on an incremental approach...